Cristian Adrian diaz
Owner
Erfahrungen
Owner
Bruno Box
Owner of a small business, about a box with toys & snacks for dogs and cats. Developed the RRSS accounts and the e-commerce. Content Creator about tips on how to improve human dog bond through specific toys.
Consulting Manager
Accenture Consulting
Marketing, Sales & Service Consulting Practice | Latam Lead
In charge of a team of 20 Consultants, in terms of performance, projects assignments, trainings, and people development. Methodologies development based on design thinking, data driven, and agile ways of working for digital projects related to sales, marketing, customer experience and customer services.
Relevant Projects:
- Major Beauty & Health Company Latam | Digital Transformation Program - Responsible for the To Be Process Design and best practices recommendations, with digital capabilities to the Marketing Planning Process in 13 latam countries.
- Canada Government Covid Response | Amazon Connect (Contact Center) - Manager for an Amazon Connect Maintenance. Technological solution for citizens requesting financial aid from the state of Canada and tracking their situation in relation to symptoms of Covid19.
- Major Utilities Company | Project Manager Digital Transformation Program - Manager for a Salesforce cloud (CRM) implementation in Latam (5 countries) to serve +15M customers. To Be process design for the sales front office, based on customer journey requirements and the to be customer experience. Project Lead (20 people) for the end to end System Implementation. (Functional, Integration, testing, UAT, Training). Responsible for the Latam Steering committee, budget negotiation, team forecasting and planning.
- Major Telco Company Colombia | Business Process Design Leader - Full Stack CRM implementation. To Be business processes design, with customer journeys design recommendations (Fjord) and Telco best practices. Responsible for the B2C sales process design and Product life cycle management process design. Led workshop, presentation to the C-Level and key client stakeholders.
- Major Media Group Argentina | Big Data Strategy Consultant - Responsible for market trends and best practices on new business models around data management. Conducted As-Is assessment of ten business units operating model, recommended To Be organization design. Developed a roadmap to transform the unit business with a new big data operating model.
Devices Product Marketing Analyst
Movistar Telefonica
End to end devices lifecycle management. Coordinated Marketing Plans, from strategy to execution, for mobile devices. Launched premium devices
Vendor Marketing funds Management. Budget and negotiations for discounts, promotions in a marketing campaign. Budget: usd10M
Sales forecasting and commercial plans, working closely with Sales Channels, Marketing and Advertising.
Kpis tracking to recommend marketing activities, such as promotions or e-commerce outlet portfolio.
Project Leader: Firefox Operative System launch in Argentina
Project Leader: Prepaid market dynamic and marketing recommendation.
International Rotation Program. Project Leader: Handsets Purchase Process at Vivo Brazil (6 months). Goal achieved: 1-month process reduction time and costs.
Market Intelligence Analyst - Marketing
Movistar Telefonica
Competitors tactical and strategically analysis
Weekly and monthly reports about competitor's market positioning
Market and strategic analysis (market share, revenues and potential demand, kpi projections)
Responsible for the Latam market intelligence network for benchmarking
Green Belt– Marketing Six Sigma Project - 2010-2011.
Zusammenfassung
Sprachen
Ausbildung
EAE Business School
Commercial and Sales Management · Barcelona, Spanien
Universidad Nacional de La Plata (UNLP)
Industrial Engineering · La Plata, Argentinien · 7.20
Zertifikate & Bescheinigungen
Community Manager
Coder House
Six Sigma Green Belt
Movistar
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