Jan E.
General Marketing Management & Digital Sales
Experience
Owner
Leo Forward UG
Executives’ ad interim - leadership for disruptive company’s ad interim
- Projects: VP of International Marketing & Digital Sales worldwide, Hospitality Experience GmbH - official supplier of UEFA EURO 2024 for VIP/premium tickets
VP of Marketing & E-Commerce
Deutsche Giganetz GmbH
German infrastructure telco for high-speed Fiber-optics ((PE backed)
- Department lead, E-Commerce P&L, Field Marketing, PR and affairs, Events & Fairs, Brand lead, MarCom ATL/BTL
VP of Marketing & Digital Sales Mobile / Managing Director freenet.de GmbH
freenet AG
A leading German telecommunications and digital lifestyle company.
- Strategic department lead: 3-figure million € rev E-Commerce-P&L, Paid Marketing, UX/CRO, Retail Marketing >500 shops, PR, Brand lead, Influencer-Koop’s, Franchise-Marketing, MarCom ATL/BTL for 5 brands
- As Managing Director of freenet.de GmbH (One of Germany’s major E-Mail & Cloud provider): P&L 2-figure million € rev, Product, PR & affairs, Marketing, Media & Sales, HR, business development
Freelance consultant
Deutsche Telekom, Product & Innovation
Global telecommunication provider. Ad interim management project.
- Direct-Marketing T-Home (Magenta-TV)
- Team-Lead Marketing Videoload (Magenta-TV)
- Staff-Office Product-Roadmap (Magenta-TV)
Managing Director
MyBook GmbH
The bookstore next corner digital owned by Ullstein & Bonnier Media. Ad interim management project.
- AI-driven (Python) recommendations CRM
- P&L, operations, finance, HR, CRO, IR
Managing Director
Pokermania GmbH
Gaming studio for free2play Poker SaaS (PE backed). Ad interim management project.
- International growth, operations, P&L, HR, Finance, PR, IR
- Clients: Robby Williams, Linkin Park, Sport1.de, Ellmount, Gameforge etc.
Managing Partner
Selective Goods GmbH
Sales distribution for Simply Chocolate and Artisan Tea both Copenhagen. Ad interim management project.
- Built successful omni channel structures in GSA from scratch
Project-Lead FE-Development UX/UI
Sinner Schrader AG (Accenture Song)
One of most renowned digital agencies for digital transformation. Ad interim management project.
- Project-Lead FE-Development UX/UI for [link]
Head of International Marketing
bwin.com
European leader in betting & casino. Ad interim management project for Sports betting & Poker Online.
- Head of International Marketing, 130 FTE
- Sports betting, Poker and Casino real money offers
e-Brand Manager
Unilever-Bestfoods GmbH
Global player in FMCG with brands like Magnum, Langnese, Axe.
- Internal advisor for digital transformation for all German brands (stuff unit)
- Coops with MSN/Microsoft and AOL Germany
Category-Manager Fashion Germany
boo.com Ltd
First global fashion online platform for premium sportswear brands.
- Premium brands: Puma, Helly Hansen, Jil Sander, Tretorn
Marketing-Manager International Fire&Ice
Willy Bogner GmbH
Premium German sportswear company.
- International B2B and B2C activities, fairs, sponsoring, events, Marketing Communications, PR
Summary
How can I help you grow? With over 20 years of experience leading brands and sales businesses across international markets, I specialize in turning strategic vision into measurable results. I’ve scaled businesses in omnichannel environments, built performing teams, and driven customer-focused innovation that grows sales and awareness alike. My focus is always on creating value for the customer and the company!
Beyond that, I’ve developed a range of business models, managed companies with full P&L responsibility, and taken on side projects to drive growth and transformation.
Languages
Education
BAW
Diploma · Communications · Munich, Germany
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