Senior Manager Sales Marketing

• Supporting the Sales Marketing division in scalable planning, organizing, executing, and evaluating marketing services for pre-sales and construction marketing activities.
• Establishing standardized, scalable, and reportable processes to meet strategic company goals.
• Responsible for the communication strategy in close coordination with sales leaders in B2C and B2B.
• Consulting, conceptualizing, and planning the implementation of additional Sales Marketing services.
• Managing promotional materials for sales channels: direct sales, partner shops, B2B, and housing industry.
• Leading Junior Sales Marketing Managers.
• Analyzing critical paths within projects.

• Managing and expanding existing accounts.
• Acquiring new key accounts and major clients.
• Drafting contracts and negotiating at C-level.
• Actively contributing to the development of new products or the improvement of the existing product portfolio.

• B2B inside sales & field sales for the SMB customer segment.
• Responsible for 70 employees across 6 teams.
• Successfully planned and executed outbound sales campaigns, operations, P&L responsibility.
• Managing NPS.

Achievements:

• Increased recurring revenue by 10% year over year by reducing churn rate and improving inflow KPIs.

• Developing and managing Vodafone sales partners.
• Managing product availability.
• Planning and coordinating marketing and sales campaigns.
• Planning and ensuring brand presence.

Achievements:

• Increased Vodafone sales partners by 20% compared to the previous year.
• Improved KPI performance by 25% year over year.

• Focus: International Management.
• Thesis in cooperation with EADS: "New organizational forms in manufacturing - consequences for middle management, illustrated by the example of EADS Augsburg".
• Degree: Diplom-Betriebswirt (FH) / grade 2.6.