Senior Manager Sales Marketing

• Supporting the Sales Marketing division in the scalable planning, organization, execution and evaluation of marketing services for pre-sales and construction marketing activities.
• Establishing standardized, scalable and reportable processes to achieve strategic company goals.
• Responsible for the communications strategy in close coordination with sales leads in the B2C and B2B areas.
• Advising, conceptualizing and implementation planning for advanced services in the Sales Marketing division.
• Responsible for the promotional materials of the sales channels direct sales, partner shops, B2B and residential property management.
• Technical leadership of Junior Sales Marketing Managers.
• Analyzing critical paths within projects.

• Managing and expanding existing accounts.
• Acquiring new key accounts and major clients.
• Drafting contracts and negotiating agreements at C-level.
• Actively contributing to the development of new products or the further development of the existing product portfolio.

• B2B inside sales & field sales in the SMB customer segment.
• Leadership responsibility for 70 employees across 6 teams.
• Successful planning and execution of outbound sales campaigns, operations, profit and cost responsibility.
• NPS management.

Achievements:

• 10% increase in recurring revenue compared to the previous year through churn rate reduction and improvement of inflow KPIs.

• Establishing and managing Vodafone sales partners.
• Managing product availability.
• Planning and coordinating promotional and sales campaigns.
• Planning and ensuring brand presence.

Achievements:

• 20% increase in Vodafone sales partners compared to the previous year.
• 25% increase in KPI performance year over year.

• Major: International Management.
• Thesis in collaboration with EADS: "New organizational forms in manufacturing - Implications for middle management illustrated using the example of EADS Augsburg".
• Degree: Diplom-Betriebswirt (FH) / Grade 2.6.