Florian Bartsch
Senior UI/UX Designer
Experience
Aug 2023 - Present
2 yearsSenior UI/UX Designer
T&P
- Project: LIMS Laboratory Software
- B2B Applications
- Concept and design of a user interface for complex laboratory software
- Transformation of existing Windows software into a web-based solution
- Research, development, and documentation of personas, user journeys & flows in a scientific lab environment
- Development of a standalone design system
- Consideration of accessibility according to BITV and ISO 9241
- Design support in technical implementation, as well as quality testing
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: FIGMA, CONCEPTBOARD, CONFLUENCE, JIRA
Mar 2023 - Aug 2023
6 monthsSenior UI/UX Designer
A1
- Project: A1 Fiber Landing Pages
- E-Commerce Landing Pages
- Full functional and visual enhancement of existing e-commerce sites on a1.net
- Development and design of a responsive UI
- Research, analysis & documentation of SEO data
- Development of user-centered interaction concepts
- Consideration of accessibility according to WCAG 2.1
- Creation of high-fidelity mockups & prototypes
- Enhancement of the A1 Fresh Design Library
- Design support in technical implementation, as well as quality testing
- Coordination & analysis of user test results
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: FIGMA, CONCEPTBOARD, CONFLUENCE, JIRA
Jul 2022 - Mar 2023
9 monthsRemote
Senior UI Designer
BMW
- Project: Q-Report, Risk Manager, Remote ISTA
- Internal Business Applications
- Development & optimization of information architectures for back-office applications such as risk analysis, material requirements, and financial reporting
- Implementation of UI design based on the new BMW design system
- Results in dynamic UI tests showed significantly improved user experience and usability
- Design support in technical implementation, as well as quality testing
- Consideration of accessibility according to WCAG 2.0
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: FIGMA, SKETCH, INVISION, ZEPLIN, CONFLUENCE, JIRA
Jan 2022 - Jul 2022
7 monthsSenior UI/UX Designer
SIXT
- Project: LYNX Pricing & Yield
- Internal Business Applications
- Initiation and design of a new design library for a back-office application
- Creation of various use cases such as dashboards and widgets
- Migration of the design library from Sketch to Figma
- Research, development, and documentation of personas, user journeys & flows in pricing & yield context
- Concept of data visualization for complex metrics and scenarios
- Feedback rounds with product owners and stakeholders
- Design support in technical implementation, as well as quality testing
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: FIGMA, SKETCH, ZEPLIN, INVISION, CONFLUENCE, JIRA
Jan 2021 - Apr 2022
1 year 4 monthsSenior UI/UX Designer
BMW
- Project: Dataportal Cloud
- Internal Business Application
- Development of a cloud application with dynamic, smart search functions and a widget concept based on an autonomous driving search algorithm
- Further development of existing information architectures and concept of new features
- Design of user flows for various interactions
- Implementation of UI design based on the Density Design System
- Consideration of accessibility according to WCAG 2.0
- Creation of high-fidelity mockups & prototypes
- Conducting & analysis of user tests
- Design support in technical implementation, as well as quality testing
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: Figma, Storybook, Confluence, JIRA
Aug 2020 - Dec 2020
5 monthsSenior UI/UX Designer
Sparkasse
- Project: Mehrwert Websites
- E-Commerce Websites
- Complete redesign of the existing e-commerce site
- Development and design of a responsive layout
- Research, analysis & documentation of user data
- Development and optimization of existing information architectures
- Development of user-centered interaction concepts
- Enhancement of the Mehrwert Design Library
- Migration of the design library from Sketch to Figma
- Consideration of application accessibility (WCAG 2.0)
- Design support in technical implementation, as well as quality testing
- Coordination & analysis of user test results
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: SKETCH, INVISION, ZEPLIN, AXURE, CONFLUENCE, JIRA
Mar 2019 - Jan 2022
2 years 11 monthsSenior UI/UX Designer
BMW
- Project: AD Labeling
- Internal Business Application
- Development and design of a complex user interface for training AI in autonomous driving
- Knowledge exchange with the Autonomous Driving division
- Further development of existing information architectures and concept of new features
- Design of user flows for various interactions
- Implementation of UI design based on a custom design system following BMW design guidelines
- Creation of high-fidelity mockups & prototypes
- Consideration of accessibility according to WCAG 2.0
- Conducting and analysis of user tests
- Support in technical implementation, as well as quality testing
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: SKETCH, INVISION, ZEPLIN, CONFLUENCE, JIRA
Mar 2019 - Jul 2020
1 year 5 monthsSenior UI/UX Designer
T-Systems
- Project: Blockchain Demonstrator
- Business Application
- Development and design of a user interface to showcase blockchain technologies in IT security
- Creation of graphic visualizations of blockchain technology for IT trade shows
- Knowledge exchange with the IT security division
- Research, analysis, and documentation
- Development of user-centered interaction concepts
- Consideration of accessibility according to WCAG 2.0
- Creation of high-fidelity mockups & prototypes
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: SKETCH, INVISION, CONFLUENCE, JIRA
Feb 2019 - Mar 2019
2 monthsUI/UX Designer
Swisscom
- Project: User Portal
- E-Commerce Website
- Enhancement of the existing user portal on the Swisscom website
- Implementation of various UI designs in the right look & feel based on developed personas
- Collaboration with a market research institute
- Design of user flows for various interactions
- Creation of high-fidelity mockups & prototypes
- Consideration of accessibility
- Conducting and analysis of A/B tests
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: SKETCH, INVISION, CONFLUENCE, JIRA
Oct 2017 - Jan 2019
1 year 4 monthsUI/UX Designer
Sparkasse
- Project: Mehrwert Apps
- E-Commerce iOS & Android Apps
- Complete redesign of existing e-commerce iOS & Android apps
- Adaptation of concepts and designs for all nationwide Sparkassen
- Research, analysis, and documentation of user data
- Development & optimization of existing information architectures
- Development of user-centered interaction concepts
- Enhancement of the Mehrwert Design Library
- Consideration of application accessibility (WCAG)
- Design support in technical implementation, as well as quality testing
- Coordination & analysis of user test results
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: SKETCH, ZEPLIN, INVISION, ADOBE CC, CONFLUENCE, JIRA
Dec 2016 - Aug 2017
9 monthsWeb Developer
Pharma SGP
- Project: SGP Landing Pages
- E-Commerce Landing Pages
- Implementation of various UI designs in the right look & feel for different Pharma SGP products and target groups
- Technical implementation of designed UIs for landing pages in CMS systems
- Consideration of accessibility, especially for older audiences
- Conducting and analysis of user tests
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: ADOBE CC, WORDPRESS, TYPO3, CONFLUENCE, JIRA
Mar 2016 - Jul 2017
1 year 5 monthsUI/UX Designer
msg systems
- Project: Web Template System
- Corporate Business Websites
- New concept and redesign of msg systems’ business websites and subsidiaries based on a newly developed web template system
- Definition and design of design patterns for the template system according to design guidelines
- Research, analysis, and documentation
- Development & optimization of existing information architectures
- Design support in technical implementation, as well as quality testing
- Coordination & analysis of user test results
- Agile project management (Scrum), with regular participation in dailies, plannings, reviews & retros
- Tools and technologies used: ADOBE CC, CONFLUENCE, JIRA
Jan 2014 - Feb 2015
1 year 2 monthsArt Director
Actiworks
- Clients: VDW Dental, BVM, Lexware, JUNG
Feb 2013 - Aug 2013
7 monthsProject Manager
Possible
- Client: Siemens
Oct 2009 - Oct 2012
3 years 1 monthGraphic Designer
Puzzle Pictures
- Clients: Sparkasse, COMET Fireworks
Feb 2009 - Aug 2009
7 monthsGermany
Traineeship
Porsche
- Marketing Germany
Aug 2006 - Jul 2007
1 yearMedia Designer
Oelfeld Media Design
- Clients: VW, Panasonic
Sep 2004 - Jul 2005
11 monthsMedia Designer
Steffen und Bach
- Client: Braunschweig City Marketing
Summary
As a Senior UI/UX Designer and User Experience Specialist, I have over ten years of professional experience gained through successfully delivering numerous projects. My strengths include the user-centered design lifecycle—from user research and concept to visual design and creating interactive prototypes. My solid theoretical knowledge in interface design and usability allows me to craft appealing, intuitive designs that put users’ needs first. I’ve studied the theory of design in depth to develop a deep understanding of how users interact with digital interfaces.
Renowned clients like A1 Telekom Austria, BMW, msg Systems, Porsche, Sparkasse, Sixt, Swisscom, and T-Systems have trusted my expertise and appreciated my ability to effectively meet complex design requirements. I also have several years of technical know-how in web and front-end development as well as content management.
Languages
German
Advanced Education
Jade University of Applied Sciences
Bachelor of Arts · Media Management and Design
IHK Braunschweig
Media Designer · Braunschweig, Germany
Certifications & licenses
ACCESSIBILITY WCAG 2.1
Udemy
SAP FIORI OVERVIEW: DESIGN, DEVELOP AND DEPLOY
Open SAP
AGILE PROJECT MANAGEMENT
Jade University Of Applied Sciences
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