FRATCH

Recommended expert

Füssen, Germany

Experience

Aug 2023 - Present

2 years 7 months

Senior UI/UX Designer

T&P | LIMS Laborsoftware

Conceptualization and design of a user interface for a complex laboratory software
Transformation of the existing Windows software into a web-based solution
Research, development and documentation of personas, user journeys & flows in a scientific lab environment
Development of a standalone design system

Mar 2023 - Aug 2023

6 months

Senior UI/UX Designer

A1

Complete functional and visual enhancement of the existing e-commerce sites on a1.net
Elaboration and design of a responsive UI
Research, analysis & documentation of SEO data
Elaboration of user-centered interaction concepts with consideration for accessibility according to WCAG 2.1, BITV, and ISO 9241
Design of high-fidelity mockups & prototypes
Further development of the A1 Fresh Design Library
Design support in technical implementation as well as quality tests
Support & analysis of user test results
Agile project management (Scrum), regular participation in dailies, plannings, reviews & retros

Jul 2022 - Mar 2023

9 months

Senior UI Designer

BMW

Development & optimization of information architectures for various back-office applications (e.g., risk analysis, material requirements, financial reporting)
Implementation of the UI design based on the introduction of the new BMW design system
Results led to a significantly improved user experience and usability in dynamic UI tests
Design support in technical implementation as well as quality tests
Consideration of accessibility according to WCAG 2.0
Agile project management (Scrum), regular participation in dailies, plannings, reviews & retros

Jan 2022 - Jul 2022

7 months

Senior UI/UX Designer

Sixt

Initiation and design of a new design library for the back-office application
Creation of various use cases such as dashboards or widgets
Transformation of the design library from Sketch to Figma
Research, development and documentation of personas, user journeys & flows in the pricing & yield environment
Conceptualization of data visualization options for complex metrics and scenarios
Feedback rounds with product owners and stakeholders
Design support in technical implementation as well as quality tests
Agile project management (Scrum), regular participation in dailies, plannings, reviews & retros

Jan 2021 - Apr 2022

1 year 4 months

Senior UI/UX Designer

BMW

Development of a cloud application with dynamic and smart search functionalities and a widget concept based on a search algorithm for autonomous driving
Further development of existing information architectures and conception of new functionalities
Drafting of user flows for various user interactions
Implementation of the UI design based on the Density Design System
Consideration of accessibility according to WCAG 2.0
Design of high-fidelity mockups & prototypes
Conducting & evaluation of user tests
Design support in technical implementation as well as quality tests
Agile project management (Scrum), regular participation in dailies, plannings, reviews & retros

Aug 2020 - Dec 2020

5 months

Senior UI/UX-Designer

Sparkasse

Complete redesign of the existing e-commerce website
Developing and creating a responsive design
Research, analysis & documentation of user data
Development and optimization of the existing information architectures
Creating user-centered interaction concepts
Further development of the Mehrwert Design Library, transforming the design library from Sketch to Figma
Considering the application’s accessibility according to WCAG 2.0
Design support in technical implementation and quality testing
Supporting and analyzing user test results
Agile project management (Scrum), regular participation in dailies, plannings, reviews, and retrospectives

Mar 2019 - Jan 2022

2 years 11 months

Senior UI/UX-Designer

BMW

Development and design of a complex user interface for training an AI for autonomous driving
Knowledge exchange with the autonomous driving department
Further development of existing information architectures and concepting new features
Drafting user flows for various user interactions
Implementing the UI design based on a custom design system following BMW design guidelines
Creating high-fidelity mockups & prototypes
Considering accessibility according to WCAG 2.0
Conducting and analyzing user tests

Mar 2019 - Jul 2020

1 year 5 months

Senior UI/UX-Designer

T-Systems

Development and design of a user interface to showcase blockchain technologies in IT security
Creating graphical visualizations of blockchain technology for IT trade shows
Knowledge exchange with the IT security department
Research, analysis & documentation
Creating user-centered interaction concepts
Considering accessibility according to WCAG 2.0
Creating high-fidelity mockups & prototypes
Agile project management (Scrum), regular participation in dailies, plannings, reviews & retrospectives
Support in technical implementation and quality testing

Feb 2019 - Mar 2019

2 months

UI/UX-Designer

Swisscom

Further development of the existing user portal on the Swisscom website
Implementing various UI designs in the look & feel based on developed personas
Collaboration with a market research institute
Drafting user flows for different user interactions
Creating high-fidelity mockups & prototypes
Considering accessibility
Conducting and analyzing A/B tests
Agile project management (Scrum), regular participation in dailies, plannings, reviews, and retrospectives

Oct 2017 - Jan 2019

1 year 4 months

UI/UX-Designer

Sparkasse

Complete redesign of the existing e-commerce iOS & Android apps
Adapting concepts and designs for all federal Sparkasse branches
Research, analysis & documentation of user data
Development & optimization of existing information architectures
Creating user-centered interaction concepts
Further development of the Mehrwert Design Library
Considering the application's accessibility (WCAG)
Design support in technical implementation and quality testing
Supporting and analyzing user test results
Agile project management (Scrum), regular participation in dailies, plannings, reviews, and retrospectives

Dec 2016 - Aug 2017

9 months

Web Developer

Pharma SGP

Implemented various UI designs in the look & feel based on different pharmaceutical products and target audiences
Technically implemented the designed UI for landing pages in CMS systems
Ensured accessibility, especially for older audiences
Conducted and analyzed user tests
Agile project management (Scrum), regular participation in dailies, plannings, reviews, and retrospectives

Mar 2016 - Jul 2017

1 year 5 months

UI/UX Designer

msg Systems

Conceptualized and redesigned the existing business websites of msg Systems and its subsidiaries based on a newly developed web component library
Defined and created design patterns for the web component library according to design guidelines
Research, evaluation, and documentation
Developed and optimized existing information architectures
Provided design support in technical implementation and quality testing
Oversaw and analyzed results from user tests
Agile project management (Scrum), regular participation in dailies, plannings, reviews, and retrospectives

Jan 2014 - Feb 2015

1 year 2 months

Art Director

ACTIWORKS

Feb 2013 - Aug 2013

7 months

Project Manager

Possible

Oct 2009 - Oct 2012

3 years 1 month

Graphic Designer

Puzzle Pictures

Feb 2009 - Aug 2009

7 months

Traineeship

Porsche

Aug 2006 - Jul 2007

1 year

Media Designer

OELFELD Media Design

Sep 2004 - Jul 2005

11 months

Media Designer

Steffen und Bach

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (5 years), Automotive (4.5 years), Biotechnology (2.5 years), Information Technology (2.5 years), Banking and Finance (1.5 years), and Advertising (1.5 years).

Media and Entertainment

Automotive

Biotechnology

Information Technology

Banking and Finance

Advertising

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Product Development (11 years), Project Management (8 years), Information Technology (6.5 years), Marketing (6 years), Quality Assurance (0.5 years), and Research and Development (0.5 years).

Product Development

Project Management

Information Technology

Marketing

Quality Assurance

Research and Development

Summary

As a Senior UI/UX Designer and User Experience Specialist, I have over ten years of professional experience, which I gained through successfully completing numerous projects. My strengths include the user-centered design lifecycle, from user research and concept development to visual design and creating interactive prototypes.

My solid theoretical background in interface design and usability allows me to create appealing and intuitive designs that focus on the needs of users. I have studied the theoretical foundations of design in depth to develop a deep understanding of how users interact with digital interfaces.

Renowned clients such as A1 Telekom Austria, BMW, msg Systems, Porsche, Sparkasse, Sixt, Swisscom, and T-Systems have trusted my expertise and appreciated my ability to effectively implement complex design requirements. Additionally, I have several years of technical know-how in web and frontend development as well as content management.

Skills

Core Competencies

Research, Development & Documentation Of Ux Strategies, Personas, User Journeys & Flows
Conceptual Design Of Information Architectures & Ui Prototypes
Accessible Design (Bitv, Iso 9241, Wcag 2.1) For Digital Products Such As Mobile Apps, Complex Saas Applications & Responsive Websites Or Shops
Atomic Design As Well As Definition & Design Of Ui Patterns And Design Tokens
Creation & Further Development Of Design Libraries Based On Design Guidelines
Planning, Conducting & Evaluation Of Ui/ux Workshops, Interviews & User Tests
Design Quality Testing In Technical Implementation

General Competencies

Design Thinking & Processes
Collaborative & Agile Work (Scrum)
Security- And Data Protection-compliant Project Execution

Industry Experience

Automotive
Banking
It
Media
Pharma & Medical Technology
Food
Telecommunications
Public Administration

Tools & Technologies

Figma
Sketch
Invision
Adobe Creative Cloud
Zeplin
Miro
Conceptboard
Axure
Css
Html
Atlassian
Jira
Confluence
Office 365
Webflow
Wordpress
Typo3
Git
Storybook

Languages

German

Advanced

Education

Oct 2009 - Jun 2012

Jade University of Applied Sciences

Bachelor Of Arts · Media Management And Design · Germany

Oct 2004 - Jun 2007

IHK Braunschweig

Vocational training · Media Designer · Braunschweig, Germany

Certifications & licenses

Accessibility WCAG 2.1

Udemi

SAP Fiori Overview: Design, Develop And Deploy

Open SAP

Agile Project Management

Jade University Of Applied Sciences

Profile

Created

December 2022

Last Update

January 2026

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Florian based?

Florian is based in Füssen, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Florian speak?

Florian speaks the following languages: German (Advanced).

How many years of experience does Florian have?

Florian has at least 17 years of experience. During this time, Florian has worked in at least 11 different roles and for 15 different companies. The average length of individual experience is 1 year and 11 months. Note that Florian may not have shared all experience and actually has more experience.

What roles would Florian be best suited for?

Based on recent experience, Florian would be well-suited for roles such as: Senior UI/UX Designer, Senior UI Designer, Senior UI/UX-Designer.

What is Florian's latest experience?

Florian's most recent position is Senior UI/UX Designer at T&P | LIMS Laborsoftware.

What companies has Florian worked for in recent years?

In recent years, Florian has worked for T&P | LIMS Laborsoftware, A1, BMW, and Sixt.

Which industries is Florian most experienced in?

Florian is most experienced in industries like Media, Entertainment and Publishing, Automotive, and Information Technology (IT). Florian also has some experience in Biotechnology, Banking and Finance, and Advertising.

Which business areas is Florian most experienced in?

Florian is most experienced in business areas like Product Development, Project Management, and Information Technology (IT). Florian also has some experience in Marketing, Quality Assurance (QA), and Research and Development (R&D).

Which industries has Florian worked in recently?

Florian has recently worked in industries like Automotive, Biotechnology, and Telecommunication.

Which business areas has Florian worked in recently?

Florian has recently worked in business areas like Product Development, Information Technology (IT), and Project Management.

What is Florian's education?

Florian holds a Bachelor in Media Management And Design from Jade University of Applied Sciences.

Does Florian have any certificates?

Florian has 3 certificates. These include: Accessibility WCAG 2.1, SAP Fiori Overview: Design, Develop And Deploy, and Agile Project Management.

What is the availability of Florian?

Florian is immediately available full-time for suitable projects.

What is the rate of Florian?

Florian's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.