Andrii O.
SEO Manager
Experience
May 2023 - Apr 2025
2 yearsSEO Manager
Zavamed / ASDA
- Increased organic traffic by 35% year-over-year through comprehensive keyword research and technical optimization strategies
- Improved average page load time by 40% through technical SEO improvements, resulting in 15% higher user engagement
- Crafted and implemented 200+ high-quality SEO briefs for YMYL pages, ensuring strict E-E-A-T compliance and medical accuracy
- Conducted competitor analysis across 50+ pharmaceutical websites to identify content gaps and ranking opportunities
- Collaborated with development and content teams to implement SEO best practices, reducing technical debt by 60%
- Planned and executed 12 major SEO experiments, with 8 resulting in measurable improvements to rankings and traffic
- Achieved Domain Authority increase from 47 to 65 through strategic link building and content optimization
Dec 2019 - Sep 2020
10 monthsSEO Manager for Apomeds PBN
Studio Geniuses (Health Industry)
- Increased main money site traffic by 45% through strategic PBN management over 10 months (solo project)
- Created and managed 20 satellite sites with unique content, generating 35,000-40,000 monthly referral visits
- Developed a comprehensive link-building strategy that acquired 100+ contextual backlinks monthly
- Implemented E-E-A-T optimization strategies, improving Google Quality Rater scores by 30%
- Conducted technical SEO audits for 25+ websites, fixing 500+ critical issues affecting search visibility
- Managed content production workflow, ensuring delivery of 60+ SEO-optimised articles monthly
Sep 2019 - Aug 2023
4 yearsSenior SEO Manager (Self-Employed)
Health & Affiliate Marketing Projects
- Built and managed a network of 15 satellite sites that drove around 80,000+ monthly visitors to main money sites
- Improved website conversion rates by 20% through A/B testing, UX optimization, and strategic content placement
- Conducted in-depth competitor analysis for 30+ healthcare niches, identifying and capitalising on 500+ keyword opportunities
- Developed and implemented white-hat link-building strategies, acquiring 300+ high-quality backlinks from DR 50+ domains
- Reduced website bounce rate by 25% through improved on-page optimization and user experience enhancements
- Optimized 250+ pages for E-E-A-T factors across multiple projects, improving overall SERP visibility
Dec 2015 - Aug 2019
3 years 9 monthsSenior SEO Manager (Self-Employed)
Health & Affiliate Marketing Projects
- Built and scaled multiple health affiliate sites from 0 to 50,000+ monthly organic visitors within 12 months
- Mastered expired domain acquisition, successfully identifying and purchasing 40+ high-authority domains (DR 40-60)
- Developed and executed link outreach campaigns with a 25% success rate, building relationships with 100+ publishers
- Performed comprehensive keyword research across German, French, and Spanish markets, identifying 2,000+ high-value keywords
- Optimised site architecture and internal linking structure, improving crawl efficiency by 50%
Nov 2014 - Nov 2015
1 year 1 monthLink Builder
Webmate
- Acquired 500+ high-quality backlinks for client websites through manual outreach and relationship building
- Increased client website Domain Rating from 20 to 45 on average through strategic link acquisition campaigns
- Developed link prospecting processes that improved team efficiency by 30% and outreach success rate by 15%
- Analysed competitor backlink profiles for 50+ client projects, identifying high-value link opportunities
- Maintained detailed link-building reports and metrics, demonstrating clear ROI to clients monthly
Summary
Results-driven SEO Manager with over 9 years of experience in healthcare search marketing across European markets. Proven record of increasing organic traffic by 45% and boosting conversion rates by 20% through strategic SEO implementation. Expert in full-cycle SEO optimisation, E-A-T compliance, technical audits, and link-building strategies. Successfully managed PBN networks and shifted to white-hat strategies for pharmaceutical industry leaders, including ZAVA and ASDA.
Languages
Ukrainian
NativeEnglish
AdvancedGerman
IntermediateSpanish
IntermediateFrench
Intermediate ...and 3 more
Education
Sep 2008 - May 2013
KPI University
Master of Marketing · Marketing · Kyiv, Ukraine
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