Vasiliki Chatzivasileiou
Product Team Lead - Spryker App Ecosystem
Experience
Product Team Lead - Spryker App Ecosystem
Spryker Systems
- Launched low-code integrations (Stripe, PayPal, Algolia) adopted by 10% of customer base in one year and contributed to the deal pipeline
Principal Product Manager - Wejo Product Experience
Wejo Ltd
- Owned end-to-end strategy for an AI-driven analytics SaaS serving enterprise automotive and insurance clients
- Introduced structured discovery and usability testing, increasing customer adoption by 40% year-over-year
- Designed new pricing and monetization models, adding two new revenue streams and improving lifetime value
- Partnered with the C-suite to position Wejo as a category leader, supporting enterprise adoption in mobility
Head of Product - Knowledge Synthesis Platform
Deus Ex Machina
- Scaled ML SaaS platform to pharma and life sciences enterprises, delivering predictive analytics for decision support
- Defined roadmap and go-to-market strategy, aligning data science, engineering, and commercial teams
- Launched ML-driven features that improved research insight accuracy by 25%, boosting enterprise adoption
Head of Product Strategy
Golden Arm Ltd
- Directed product strategy for fintech, pharma, and e-commerce clients, delivering SaaS and marketplace platforms
- Delivered a recommendation-powered funding match platform that doubled adoption within six months
- Introduced AARRR metrics and OKRs, enabling measurable product growth across client projects
- Built and managed distributed product teams across four countries
VP, Senior Digital Propositions Manager
Barclays
- Owned transactional business portfolio in digital banking (web, mobile, omnichannel)
- Defined and launched a digital payments and rewards platform, commercialized into an £11 M investment
- Conducted design sprints, A/B testing, and analytics to optimize digital payment journeys
- Led a cross-functional team of UX designers, developers, analysts, and product managers
VP, Senior Digital Propositions Manager
Vodafone Group Services
- Launched IoT global services, coordinating subsidiaries across EMEA
- Managed key partnerships (Sony, Amazon) and integrated payment and contract systems into new offerings
Mobile Broadband Product Manager; Fixed Telephony and Broadband Product Marketing Manager
Vodafone Greece
- Repositioned subscription services with new pricing models, reducing churn by 4%
- Introduced a full-scale customer retention mechanism, improving Net Promoter Score
- Designed go-to-market strategy for converged internet and phone bundles
- Managed migration of billing and services with partners, awarded for efficiency
Services Marketing Manager (Broadband, Telephony, IPTV)
Forthnet SA
- Achieved above-EU penetration rates for bundled services
- Advised senior management on the €490 M satellite TV acquisition deal
Marketing Communications Manager
CosmoOne SA
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Telecommunication (8 years), Pharmaceutical (6 years), Banking and Finance (6 years), Retail (5 years), Information Technology (3 years), and Automotive (2 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Product Development (17 years), Strategy (10 years), Marketing (9 years), Business Intelligence (4 years), and Information Technology (2 years).
Summary
Product leader with 15+ years of experience scaling digital propositions, SaaS, AI-driven platforms, and composable e-commerce ecosystems. Proven record of driving €10M revenue growth, leading distributed teams of PMs & Designers, and delivering AI-enabled product innovation across B2B, B2C, and B2B2C. Recognized for aligning C-level stakeholders, executing go-to-market strategies, and transforming organizations from project- to product-led growth. ex-Barclays, ex-Vodafone.
Skills
Product Strategy
Market Sensitivity
Outcome/okr Alignment
Product Roadmapping
Ai & Digital Products
Prototyping & Ux Discovery
Scalling Remote Teams
Atlasian Suite (Jira, Confluence)
Figma/figma Ai
Google Analytics
Ai Tools (V0, N8n, Chatgpt, Perplexity)
Salesforce
Languages
Education
Imperial College London
MBA · London, United Kingdom
City University of London
MA · Arts Management · London, United Kingdom
AUEB
BSc · Marketing Management · Athens, Greece
Certifications & licenses
Agile Product Owner
CSPO – Certified Scrum Product Owner
Profile
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