Uwe Cohrs - Principal Business Development Manager

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Munich, Germany

Experience

Nov 2021 - Present

3 years 9 months

Principal Business Development Manager

Keepler Data Tech GmbH

Keepler develops business solutions in data analytics and AI, such as Anomaly Detection, Demand Forecasting, and Vision AI. These are built on data platforms and products on AWS, Azure, and GCP.
We help our customers become more competitive, agile, and resilient by integrating data into business processes.
I am responsible for acquiring and ensuring the financial success of client projects in the DACH region. This includes project management and close communication with all partners involved.

Nov 2019 - Oct 2021

2 years

Munich, Germany

Sales Manager

Adastra GmbH

We help our customers get the most out of their data with state-of-the-art solutions in information management and digital transformation. We deliver innovative and resilient solutions in Data & Analytics, Artificial Intelligence, Big Data Engineering, Cloud Services, RPA, IoT, and Data Governance.
Responsible for business development and account management for selected customers in the automotive and banking sectors.

Apr 2018 - Oct 2019

1 year 7 months

Munich, Germany

Sales Manager

data42 GmbH

We develop the next-generation Smart Data Discovery software “OPTIMIST” (SaaS) that reshapes user experience using AI. We enable business users without data science expertise to interactively analyze their questions, gain insights, and make decisions, focusing on risk management.
Responsible for a small team and all aspects of sales, services, and marketing in a startup environment. Building the ecosystem around data42 GmbH.

Feb 2017 - Mar 2018

1 year 2 months

Munich, Germany

Senior Account Executive

TIBCO Software GmbH

Building digital business through innovation, integration, and analytics.
Responsible for enterprise customers in the DACH region.
Selling the full TIBCO software portfolio: Integration Platform and Insight Platform.
Selling on-premise and cloud licenses (PaaS, SaaS).

Sep 2015 - Dec 2016

1 year 4 months

Munich, Germany

Account Manager

BOARD Deutschland GmbH

Provider of the industry’s only programming-free toolkit for rapid and cost-effective development of Corporate Performance Management and Business Intelligence applications.
Responsible for enterprise customers in the DACH region.
Selling the full BOARD license and services portfolio.

Apr 2014 - Aug 2015

1 year 5 months

Germany

Senior Sales Manager

FWI Deutschland GmbH

A full-service provider for CRM, ERP, and BI solutions, mainly based on Microsoft Dynamics, with offices in Austria and Germany.
Entrepreneurial responsibility for new business development in Germany, including P&L.
Selling the full BI portfolio:
Business analytics for ERP and CRM projects, classic BI, DWH migration, MDM, big data analytics
FWI on-premise, FWI ProuD

Sep 2013 - Mar 2014

7 months

Munich, Germany

Enterprise Sales Manager

Celonis GmbH

Celonis offers the world’s most powerful tool for analyzing and visualizing business processes – process mining.
Responsible for enterprise customers in the DACH region.
Selling the full stack of process mining solutions and services.

Aug 2007 - Aug 2013

6 years 1 month

Munich, Germany

Key Account Manager

MicroStrategy Deutschland GmbH

A global leader in enterprise business intelligence solutions, with worldwide locations and four subsidiaries in Germany.
Responsible for enterprise customers in Germany.
Selling enterprise BI software and solutions on-premise and cloud (AWS).

Oct 2006 - Jul 2007

10 months

Munich, Germany

Account Manager

Information Works GmbH

Information Works implements business intelligence systems driven by values.
Responsible for enterprise customers in Germany.
Leading new business for a BI consulting unit in Germany (6 employees, P&L).
Consulting and solutions business, focused on BI software from SAS, SAP, and Microsoft.

Jan 2005 - Sep 2006

1 year 9 months

Munich, Germany

Business Unit Manager

BERATA GmbH

High-tech and innovation consulting.
Altran provides single-source, customer-oriented consulting services across industries worldwide.
Responsible for the IT consulting business unit (20 employees, P&L).
Consulting and solutions business, focused on portals, BI, CRM, CMS, ERP, IDM on .NET and J2EE platforms.

Jan 2002 - Dec 2004

3 years

Munich, Germany

Business Development Manager

Microsoft Deutschland GmbH

Microsoft is the global leader in software, services, devices, and solutions that help people and businesses achieve their full potential.
Platform Strategy Group
Main focus on the Microsoft .NET platform
Responsible for the Financial Services & Insurance vertical

Jan 2000 - Dec 2001

2 years

Munich, Germany

Presales Manager

SUN Microsystems GmbH

After Oracle acquired Sun Microsystems in 2010, their hardware and software engineers have worked together to build fully integrated systems and optimized solutions with unmatched performance.
Product Specialist Group
Main focus on e-commerce and infrastructure products
Responsible for 7 employees
Responsible for the Financial Services & Insurance vertical

Sep 1996 - Dec 1999

3 years 4 months

Systems Engineer

Siemens Business Services GmbH & Co.

Siemens is a global powerhouse in the electrification value chain, from power generation and transmission to smart grid solutions and efficient electrical energy use, as well as medical imaging and diagnostics.
Messaging & Infrastructure Group
Main focus on e-commerce and infrastructure products and solutions.
Responsible for the Financial Services & Insurance and Government verticals.

Jul 1992 - Dec 1995

3 years 6 months

Munich, Germany

Senior Consultant

RTD GmbH

Applus RTD is a leading global energy service provider, delivering technical assurance through non-destructive testing, inspection, and certification to high-risk energy, utility, and infrastructure industries worldwide.
PIPECAD Software Engineering Division
Main focus on developing CAD applications based on MicroStation (MDL), Oracle DB, and Oracle CDE tools
Lead project manager for database software development.
Project manager for customer projects, training delivery, and support organization.

Sep 1989 - Jun 1992

2 years 10 months

Schwedt, Germany

Automated Technology Engineer

PCK AG

PCK Raffinerie GmbH is one of the largest companies in Brandenburg and the most important in the Uckermark region. It processes 12 million tons of crude oil into fuel and petrochemicals each year.
“Peripheral Device Technology” division, team leader representative
Main focus on process computer science and PC systems.
Responsible for ongoing maintenance of “Peripheral Device Technology”.
Supervision of a process computer center in petrochemistry.

Jul 1979 - Aug 1989

10 years 2 months

Schwedt, Germany

Electrician

PCK AG

Low-potential voltage maintenance division
Main focus on maintenance, service, and renovation of low-voltage facilities.

Summary

20+ years of professional experience positioning and selling IT software solutions that require explanation, primarily specializing in business intelligence, data integration, and AI adapting to different IT and business environments. Extensive experience in complex enterprise selling, sales leadership, and end-to-end business management with an entrepreneurial growth mindset. Proven track record of success in high-growth environments and consistently exceeding goals.

Focused on customer success
CXO-level selling
Translating technical innovation into sustainable business value
Knowledge and network across Germany, Switzerland, and Austria
Experience in many industries
Leveraging partners and alliances to influence customers and gain insights on winning strategies
Extensive experience setting up, reorganizing, and growing sales and services businesses
Sales enablement and sales process optimization
P&L management and control