Oliver Bailey
Digital Transformation Consultant
Experience
Co-Founder
Absurd
We founded Absurd in 2016 and took it from a couple of laptops to a £multi-million design and software development studio.
Client sectors are diverse and include:
- Brother
- Thomas Cook
- LV=
- Umbro
- Lucy & Yak
- AstraZeneca
- House of Fraser.
Senior Account Manager
Kin + Carta
Account lead on The Co-operative Group, Red Bull, and Interxion.
Renegotiated The Co-operative Group contract to achieve a 30% increase in annual revenue.
Account Manager
Code Computerlove
Account lead on Chester Zoo, PDSA and Brother UK.
Student
Manchester Metropolitan University
Units included:
- Marketing
- Consumer Behaviour
- Communication Tools
- Advertising
- Creative Brand Strategy
- Direct and Relationship Marketing
- Strategic Communications and Advertising Planning
- Strategic Marketing Management
- Corporate Communications
- Digital Marketing & Electronic Relationship Management (elective)
Merch Assistant
Brightlights Photography Ltd
Working on the B&Q account.
Summary
Having worked in a number of internationally renowned agencies, my career started in media and analytics before eventually moving into a number of roles where I was responsible for strategic client partnerships across everything from high volume asset production to enterprise-level design and build.
Along the way I’ve lived in France, I’ve invested in and transformed a 20-year old publisher, I’ve consulted, and I’ve supported clients with agency procurement, the setup of in-house teams and product development.
I’m naturally analytical, love learning about business and hate bad design; all which has led to a specialisation in Product and Service Design.
In my current role at Absurd, I’m responsible for our client partnerships. This includes leading business development and overseeing our existing client relationships across a number of transformation programs.
Languages
Education
Chartered Institute of Marketing
Diploma · Digital Marketing
The Manchester Metropolitan University
Bachelor's Degree · BA(Hons) Advertising Management and Brand Management
Congleton High School
Law · Maths
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