Managing Director EMEA/Asia (Project Engagement: International Management: Middle East)

Built up the training and consulting business in the Middle East, primarily United Arab Emirates, Oman, Bahrain, Qatar.

Own contributions:

• Established business contacts and active sales, personal client outreach, took part in delegation trips, managed and monitored the partner in Abu Dhabi (consulting company for business development), prepared and presented proposals to clients on site, traveled to the Middle East every six weeks (sometimes for weeks), attended local events, member of the German Business Council Abu Dhabi, conducted workshops and trainings for clients, mostly Emiratis

Results:

• Preparation for company incorporation in Abu Dhabi in 2010, initial contracts and execution of consulting and training projects on site.

• Set up a branch in Dubai/UAE for management consulting and training for a German consulting firm
• Analyzed existing training and development measures against company goals and current market trends nationally/internationally, sold training services
• Developed training concepts professionally and didactically, from classic training manuals to train-the-trainer workshop materials
• Piloted trainings, evaluated them, rolled out the full training project as trainer/workshop coach
• Delivered trainings and workshops on site (in German and English) for operational staff and their managers
• Provided personal coaching for employees, specialists and executives to support them and improve practical implementation

• Cost, budget, technical and disciplinary personnel responsibility (5 staff)
• Sales controlling with client monitoring
• Supported field sales with prepared client data
• Sales logistics (route planning for short and long distances)
• Active telephone sales both in- and outbound
• Event marketing and sponsorship (selection, planning, execution responsibility and control of national trade fairs, exhibitions, sports and cultural events and sponsorship based on the company’s marketing strategy)

• Sales and sales promotion in retail and hospitality
• Client support
• Brewery marketing and event marketing

Basic training from deputy machine operator to shift/department manager on leadership fundamentals and dealing with B-to-B customers.

Own contributions:

• Developed training plan and aligned with executive board, project lead for one site, coordinated with HR development, delivered management trainings for top executives, evaluated the entire training project

Results:

• High acceptance of the training project by participants and client, institutionalized the entire process for future managers, rolled out to other group companies

Developed and delivered a training program for the target group: operational staff and office employees.

Own contributions:

• Analyzed the existing HR development process, interviewed managers for needs analysis, created a rough plan for trainings, ran pilot seminars, drafted the training schedule, conducted assessment centers for internal and external trainers, led train-the-trainer workshops
• Delivered the trainings including own training sessions
• Cost control

Evaluation and monitoring:

• Measured the practical applicability of training content for clients through feedback rounds

Results:

• Established an HR development system, increased employee and client satisfaction