Antonia M.
Working Student in the Global & Local Brand Management team
Experience
Jan 2025 - Aug 2025
8 monthsWorking Student in the Global & Local Brand Management team
Beiersdorf
- Data maintenance, analysis, and tracking of product and market data
- Collaboration on relaunch and launch preparations
- Support of daily business operations
Oct 2024 - Dec 2024
3 monthsWorking Student in the SCCM Team (Pharmacy)
Beiersdorf
- Develop and implement sales promotion measures for Eucerin in pharmacies
- Track inventory
- Support daily business operations
Mar 2024 - Sep 2024
7 monthsIntern in the SCCM Team (Pharmacy)
Beiersdorf
- Develop and implement sales promotion measures for Hansaplast in pharmacies
- Communicate with agencies, internal and external stakeholders
Mar 2024 - Sep 2024
7 monthsIntern in the International Marketing Team for Bathroom and Future Products
TESA SE
- Product and project management
- Data maintenance
- Communication with agencies, internal and external stakeholders
- Support of daily business operations
Summary
I’m a hands-on masters student with experience in marketing across Beiersdorf (NIVEA Hair, Eucerin, Hansaplast) and tesa. I’ve supported product relaunches and new launches, driven pharmacy channel promotions, and owned data maintenance, analysis, and market tracking to inform decisions.
I coordinate smoothly with agencies and stakeholders and keep daily operations on track. Two study-abroad semesters strengthened my cross-cultural perspective and bias for practical, results-oriented execution.
Languages
German
NativeEnglish
AdvancedEducation
Oct 2024 - Present
Linköping University
Master of Science · Management & Entrepreneurship · Linköping, Sweden
Oct 2024 - Present
Leuphana University
Master of Science · Management & Entrepreneurship · Lüneburg, Germany
Sep 2022 - Dec 2022
University of Toronto, Campus Scarborough
Bachelor of Arts · Socioeconomics · Toronto, Canada
...and 1 more
Certifications & licenses
QLIK Business Analytics Certificate
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