Andreas Auer
Marketing Communications Manager
Experience
Nov 2020 - Present
4 years 9 months Holzkirchen, Germany
Marketing Communications Manager
WORK Microwave GmbH
Jan 2020 - Present
5 years 7 months Munich, Germany
Digital Marketing Consultant
Freelance, self-employed
- Conception of marketing and communication activities on all online channels: websites, blogs, content and editing.
- Including professional and complete realization.
Jul 2019 - Dec 2020
6 months Schliersee, Germany
Head of Marketing and Communication
Warnecke & Böhm GmbH
- Conception and realization of marketing activities (print, online, trade fair) including creation (design and text).
Apr 2016 - Jun 2019
3 years 3 months Munich, Germany
Account Director
Sparks Consulting. Content. Communication
- Account management (focus on digital), conception and realization of marketing activities and campaigns (online, direct, print) including content (copy), online editing.
Oct 2015 - Apr 2016
7 months Munich, Germany
Online Project Manager
iris Worldwide
- Planning, conception and control of digital marketing projects for a key account in the healthcare industry.
Mar 2013 - Sep 2015
2 years 7 months Munich, Germany
Marketing Program Specialist
Sparks Advertising
- Account management, conception and realization of marketing activities (online, direct, print, content).
Oct 2012 - Feb 2013
5 months Munich, Germany
Marketing Consultant
Freelance, self-employed
- Market research project for Hollister Inc.
- Concept draft, texts for Toruttiti Baubiologie.
- Marketing concept including realization for Trattoria Raphael.
Jan 2011 - Sep 2012
9 months Oberhaching, Germany
Marketing Associate
1 A Pharma GmbH
- Conception and realization of marketing concepts and communication measures for generics market launches (print, direct, online).
Aug 2011 - Dec 2011
5 months Munich, Germany
Marketing Assistant
Hollister Incorporated
- Marketing assistant in patient marketing for medical devices.
- Conception and realization of online and print campaigns.
Apr 2011 - Aug 2011
5 months Munich, Germany
Freelance Copywriter
Freelance Writer and Blogger
- Writing search engine optimized copy texts.
May 2007 - Mar 2011
3 years 11 months Munich, Germany
Sales and Marketing Specialist
Carl Zeiss Meditec AG
- Customer service, in coordination with field sales representatives.
- Parallel: conception and realization of communication activities (print & direct campaigns).
Aug 2006 - Apr 2007
9 months Munich, Germany
International Account Manager
FCT Electronic GmbH
- Technical sales and account management of Italian distributor.
Summary
Professional MarCom concepts, campaigns and assets. Focus on multi-channel, content and branding.
Languages
German
Native
English
Advanced
French
Intermediate
Italian
Elementary
Spanish
Elementary
Education
Oct 2010 - Jun 2011
IHK Munich and Upper Bavaria
Bachelor Professional of Marketing CCI · Marketing/Marketing Management · Munich, Germany
Oct 2008 - Jun 2010
BAW Munich
Diploma in Communication Management (BAW) · Marketing/Marketing Management · Munich, Germany
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