Senior Marketing Exec - Strategie / Brand Development & Management / Projekt & Kampagnen Management

- Proven leadership, marketing, and operations experience from vision to implementation of marketing initiatives in the broadcast and digital space. - A strong track record of delivering successful multi-channel marketing campaigns for leading media brands like ProSiebenSat1 Media, Discovery Networks, RTL Group, Red Bull (DACH), DISH International (USA Pay TV), ZEE Entertainment (DACH). - Led cross-functional teams that successfully launched and marketed two new broadcast networks in DACH territories – DMAX, the very first FTA network for Discovery Networks, ProSieben MAXX for the ProSiebenSat1 Group, and SVOD and AVOD streaming services for Red Bull in Austria. - Developed the ATL and launch marketing strategy for the AVOD +SVOD content for Asia's leading media group (ZEE Entertainment). - Built and led the creative production team for DMAX in Germany while collaborating with colleagues from the UK, Nordic, and Benelux territories in the production of marketing assets for shared content. - Rebuilt the creative marketing team of SERVUS TV for Red Bull, Austria as a successful pivot project. - Led the Red Bull Digital team while launching a new content website and a streaming app for the network. - Used analytics and business insights for decision making and tracking outcomes. - Multilingual, hands-on leader and project owner with strong communication skills, able to secure buy-in with teams and stakeholders.