Ralf R.
Senior Corporate Communication Manager
Experience
Mar 2024 - May 2024
3 monthsFrankfurt, Germany
Senior Corporate Communication Manager
DB Fernverkehr
- Internal Communications division
- Concept and strategy for internal communications in a company-wide change management project.
Sep 2023 - Jun 2024
10 monthsFrankfurt, Germany
Senior Marketing Manager
DB Regio
- Product Innovation & Product Management division
- Analysis, concept and strategy for business-to-business and business-to-government marketing. LinkedIn ghostwriting for the division head.
Aug 2023 - Nov 2023
4 monthsBerlin, Germany
Social-Media-Berater und Ghostwriter
Auctority
- Confidential mandate for Auctority clients
- Concept and strategy for personal branding on LinkedIn.
- Editorial planning, ghostwriting and monitoring for a CEO’s account activities.
Jan 2023 - Oct 2023
10 monthsFrankfurt, Germany
Senior Event- und Marketing-Manager
DB Regio
- Product Marketing division
- Concept development, format creation and marketing for the visitor day of the mobility expo ZUKUNFT NAHVERKEHR.
Feb 2022 - Dec 2023
1 year 11 monthsFrankfurt, Germany
Senior Marketing Manager
DB Regio
- Bus and Road division
- Evaluation and redefinition of B2B communication processes.
- Marketing campaign planning for the digital B2B event format Linie Zukunft.
Aug 2021 - Dec 2022
1 year 5 monthsFrankfurt, Germany
Senior Marketing Manager Branchenkommunikation
DB Regio
- Product Marketing division
- Set up and management of the industry communication editorial process.
- Editorial planning and upkeep of blog, newsletter and LinkedIn.
- Regular staff training on LinkedIn.
Feb 2021 - Aug 2021
7 monthsWiesbaden, Germany
Social-Media-Berater
Hessen Trade & Invest
- Hessian Innovation Congress
- Evaluation and setup of social media channels for event marketing.
- Definition and management of editorial and reporting processes.
Dec 2020 - Mar 2021
4 monthsDüsseldorf, Germany
Kampagnen Manager
Jack Morton Worldwide
- ISH for BDR Thermea
- Campaign management of earned, owned and paid media for a virtual trade show presence (ISH 2021).
Languages
German
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