Melbert J. - Front End Manager

Go to Website

Cagayan De Oro City, Philippines

Experience

Mar 2025 - Aug 2025

6 months

Netherlands

Front End Manager

GLOBAL E-COMMERCE 84

Run FB Ads with profitable metrics
Design creatives and clips for media ads
Create compelling copywriting, ad copy and headlines
Conduct product research for winning products
Serve as executive assistant for leadership and strategic team
Scale multi-seller account from Shopify
Optimize product listings, including titles, descriptions, images, and keywords to improve search rankings and conversion rates
Monitor and manage inventory levels to prevent stockouts and overstock situations
Coordinate with the supply chain team to ensure timely replenishment
Manage scheduled postings, FB page engagements and analytics
Create product listings import through Poky
Create product collections
Manage creatives team and design creatives through Canva
Manage 5 different stores targeting Germany, France and Poland

Nov 2021 - Sep 2022

11 months

United States

Amazon/Walmart Brand Support Specialist

Channelkey

Provide Amazon case specialist support and escalate issues
Manage trademark and product compliance
Monitor and manage Amazon Seller Central and/or Vendor Central accounts
Ensure all product listings are accurate, up to date and optimized for maximum visibility and sales
Proactively monitor and respond to customer complaints to maintain a positive brand image
Address and resolve any negative feedback or customer issues in a professional and timely manner
Optimize product listings, including titles, descriptions, images, and keywords to improve search rankings and conversion rates

Sep 2021 - Sep 2025

4 years 1 month

United States

Head of Operations and PPC Manager

GrubTerra

Inventory management for Amazon and Walmart
Run PPC campaigns on Amazon, Google, FB and Walmart
Enhance brand content and listing creation and optimization
Manage and evaluate hiring and talent pool
Implement dynamic bidding strategy and funnels for new and returning customer acquisition
Design creatives and clips for media ads
Create compelling copywriting, ad copy and headlines
Conduct product research for winning products
Manage logistics / 3PL
Serve as executive assistant for leadership and strategic team
Scale multi-seller accounts from Amazon, Walmart and Shopify
Lead communications and product development
Integrate Ads API, Google Analytics, FB Pixel
Optimize product listings, including titles, descriptions, images, and keywords to improve search rankings and conversion rates
Monitor and manage inventory levels to prevent stockouts and overstock situations
Coordinate with the supply chain team to ensure timely replenishment
Manage Amazon posts, scheduled postings, Amazon videos posting, FB page engagements and analytics

Aug 2021 - Nov 2021

4 months

United States

PPC Manager (Google, Tiktok, FB, Amazon Ads)

ComebackDude Corp & Brighca Inc.

Run PPC campaigns on Amazon, Google, Facebook
Strategize Google Merchant feeds, Google Shopping, Performance Max, Search, Video and Display with KPI metrics
Implement dynamic bidding strategy and funnels for new and returning customer acquisition
Design creatives and clips for media ads
Create compelling copywriting, ad copy and headlines
Initiate and lead newfound ways to help the company grow
Scale each process for positive results
Lead communications and product development

Jul 2021 - Aug 2021

2 months

Australia

Operations Manager

Shopahollic

Develop converting Shopify stores that are mobile and desktop responsive
Manage media buyers running ad campaigns on Google and Facebook
Scale ads to avoid waste on ad spend and troubleshoot ad sets
Create video and image creatives
Create split testing on ads and conduct retargeting analysis
Conduct product research for winning products
Manage fulfillment and logistics
Create SOPs for each task
Initiate and lead new found ways to help the company grow
Scale each process for positive results
Continuously monitor teams on their output

May 2021 - Jul 2021

3 months

Indonesia

Dropshipping Project Manager

MEZAC LLC

Manage Shopify editors
Develop converting Shopify stores that are mobile and desktop responsive
Manage media buyers running ad campaigns on Google and Facebook
Scale ads to avoid waste on ad spend and troubleshoot ad sets
Create video and image creatives
Create split testing on ads and conduct retargeting analysis
Conduct product research for winning products
Manage fulfillment teams
Manage customer service team
Manage purchasing team and suppliers
Create SOPs for each task
Initiate and lead new found ways to help the company grow
Scale each process for positive results
Continuously monitor teams on their output

Jul 2020 - May 2021

11 months

Dubai, United Arab Emirates

Amazon FBA Manager/Operations

ZB VENTURES LLC

Manage SEO in Amazon
Manage sourcing and operations
Manage content and design
Conduct product research, listing and sourcing
Improve product quality and performance for private labeling
Communicate and negotiate with suppliers from China
Create shipment distribution from SEA, air with China shipping agents to US shipping agents
Manage shipping labels, payments, invoices and reconciliations
Manage Amazon product inventory and forecasting
Manage shipments from suppliers to Amazon fulfillment centers
Create SOPs and processes
Design box for private labeling and customization
Manage working system to maintain smooth workflow in Logistics, Freight Forwarding and US Trucking

May 2020 - Jul 2020

3 months

Sydney, Australia

Amazon FBA Manager/Dropshipping

AZ Zen Enterprise

Manage Shopify dropshipping
Develop converting Shopify stores that are mobile and desktop responsive
Run Facebook Ads, Google Ads and media buying
Manage SEO in Amazon eCommerce as PPC account manager
Conduct product research, listing and sourcing
Manage private labeling
Communicate and negotiate with suppliers from China
Create shipment distribution from SEA, air with China shipping agents to US shipping agents
Manage shipping labels, payments, invoices and reconciliations
Manage Amazon product inventory and shipments to fulfillment centers
Web designing and managing for Shopify and other websites
Create SOPs and processes
Design box for private labeling and customization
Manage working system to maintain smooth workflow

May 2019 - May 2020

1 year 1 month

Nottingham, United Kingdom

Amazon Seller Central and SEO Specialist

IBLOCKCUBE

Manage SEO in Amazon eCommerce
Conduct keyword research and proofreading
Perform copywriting
Check keyword index for Amazon indexing and optimize listings
Conduct product research, listing and sourcing
Manage Amazon Seller Central from US, UK, Italy, Germany, France, Spain, US and Japan
Blog in Shopify for nurturing leads and taking care of orders
Create chatbot using Manychat for nurturing leads
Provide Amazon customer chat and technical support representative
Manage private labeling
Communicate with suppliers
Manage Amazon product inventory and forecasting
Manage shipments from suppliers to Amazon fulfilment centers
Create SOPs and processes
Knowledge in web development

Jun 2012 - May 2019

7 years

Iligan City, Philippines

Administrative Staff/College Registrar

MSU-IIT

Responsible for archival of school documents and pertinent records
Digitize old and new records on school e-system for preservation and backup purposes
Organize records and maintenance for future use through a computerized system
Perform data entry encoding for student records
Assist the Registrar/Cost Center Head in promoting an efficient smooth flow of working environment from enrollment to graduation ceremony
Act as College of Engineering and Technology Registrar in-charge, responsible for processing TOR, transfer credential, and different kinds of certificates for clients
Prepare reports for different higher government agencies per request such as Office of the Senate, House of Representatives, Commission on Higher Education and others
Provide live chat support, email handling, customer service

Dec 2010 - May 2012

1 year 6 months

Davao City, Philippines

Data Encoder

KR Litsonan Inc.

Responsible for stocks receiving from San Miguel Foods such as dressed chicken in any variants and its by-products and other dressed chicken plant for distribution
Responsible for inventory production of goods and purchasing any other products used in the company
Perform data entry encoding
Transform any company role to drive key business and implement performance initiatives
Manage withdrawal of San Miguel Food products for distribution to different outlets in Mindanao
Manage inventory and collection of remittance in different KR Litsonan Inc. outlets
Create product distributions among Mindanao wide outlets

Jun 2007 - Mar 2008

10 months

Iligan City, Philippines

Student Assistant

MSU-IIT

Coordinate as a student assistant to the information officer
Perform tasks such as photocopying, editing articles and data entry encoding

Jun 2006 - May 2007

1 year

Iligan City, Philippines

Student Assistant

MSU-IIT

Assist in seminars by arranging schedules and venues
Perform data entry encoding for student profiles
Assist the coordinator during enrollment and other activities conducted by the instructors
Responsible for archival works

Summary

Hardworking, detail-oriented, determined, enthusiastic and quick to learn with good interpersonal and organizational skills. Have a high sense of responsibility and perseverance in any given situation.

Extremely motivated to constantly develop my skills and grow professionally.