Sales Advisor/B2B-Sales-/Business Coach

Advisory Services:

• Act as a consultant for senior stakeholders on best practices and strategic alignment
• Support and provide actionable insights for decision-making based on market trends, customer & partner needs and competitor analysis.

Strategic Support:

• Develop and support growth strategies tailored to the needs of each VIP chain
• Conduct data-driven analysis to identify opportunities for increased sales and customer satisfaction
• Collaborate on marketing initiatives and promotional campaigns
• Support and optimizations of customized strategic growth plans

Operational Support:

• Facilitate communication between internal teams, different functions (esp. Logistics and Marketing) and specific VIP partners
• Ensure adherence to service-level agreements and quality standards

Process Optimization:

• Identify and optimize processes within the Strategic Account Department and within cross-functional collaboration
• Implement tools and frameworks for improved account management
• Train team members on updated processes and strategies
• Process improvement roadmap and implementation progress updates
• Documentation of operational workflows and best practices.

• Exec Coaching: individual on-the-job coaching for sales force and Sales Director for B2B sales outbound activities to improve quantitative sales performance, especially for new client acquisition
• Operational Excellence: set up and operational implementation of B2B sales outbound function and sales processes in cooperation with CEO, establishing KPIs and KPI tracking process for outbound sales team
• Optimization of KPIs, sales materials and pitches, objection handling, new pricing-model etc.
• Process optimization: set up and optimize the current technical B2B sales process in the CRM-system (Hubspot)
• Strategic initiative: implementation of short strategic measures to win new partnerships and increase revenue (eg. development and roll-out of an acquisition campaign)

• Interim Leadership: interims leading a marketing team of 5 (3 permanent & 2 freelance employees) and reporting directly to the CEO, being part of hiring team for full-time CMO role (hired in Q4.22), set up team structure and aligned roles and responsibilities across team, created budget plan for 2023 budget
• Change Management: set up team structure and aligned roles and responsibilities across team, enable a smooth transition between permanent leadership for team and ensure stable team performance in this process, prepare clear status quo and handover for new CMO
• Operational Excellence: developing marketing and communication strategy to support new revenue stream for sales department (broker business), optimisation of current processes with focus on cross-team processes with sales

• Interim Leadership: set up of a sales team (interims) as well as onboarding employees to the newly established sales function, implementation of short-term measures to increase revenues in H2.2020 (eg. development and roll-out of reactivation campaign for existing clients working with Salesforce, development of new business areas)
• Job Coaching: individual on-the-job coaching for sales force as well as holding specific trainings and workshops to improve quantitative sales performance, especially for new client acquisition
• Operational Excellence: set up and operational implementation of B2B sales outbound function and sales processes in cooperation with CEO, establishing KPIs and KPI tracking process for outbound sales team

• Job coaching: individual coaching-on-the-job for sales + customer success teams (23 team members) as well as leadership training for sales leads on team lead and head of level; implemented a number of Task Force teams + training formats to increase sales performance (customer objections and how to overcome, complaint management, forecasting, documentation, onboarding processes)
• Interim Leadership: assessment and management of team performance for Sales + Account Management
• Change Management: leading transition of job roles from customer support to account management (transition trainings and preparation for new job scopes)
• Operational Excellence: support in integration new CRM system (Salesforce) and establishing KPIs for sales teams; development and implementation of campaigns, optimizing sales pitches and client materials
• Exec Coaching: consulting for the leadership team and managing directors with regard to existing sales and client relationship processes, sales strategies, resource management, automatisation and alignment of sales processes
• Project Outcome: increased outbound calls by 430%, revenue in H2.21 by 32%

• enterprise sales (including annual framework agreements) and account expansion of large clients: strategic development of the German market (e.g. Douglas, Allianz, VW, Wisag, Dussmann, DB Schenker, Securitas, Sana Kliniken, Deutsche Bank)
• recruitment and technical leadership of employees
• turnover achieved: Q1-Q3 over 500.000 EUR, increase from Q1 to Q2: 95%

• key account development (expansion and re-activation) working with new client portfolio after restructuring measures within the sales organization
• winner of the nationwide „Dreamlist-Challenge“
• sales responsibility in 2016: approx. 1,5-2 million Euro – average quarterly target performance in 2016: approx.105%

• sales management IT contracting
• customer acquisition and relationship management, managing client portfolio
• achieved margin in 2013 approx. 140,000 Euro

• acquisition of new clients (nationwide and across all sectors) for HR services, headhunting and interim management
• pre and post sales activities for highly qualified experts and executives
• achieved annual turnover of 300,000 Euro