Lora Stokratiuk
Product Designer
Experience
Sep 2024 - Present
11 months United Arab Emirates
Product Designer
Trustyfy
- Oversee all release flows closely with developers to ensure pixel-perfect handoffs and align implementation with design specs
- Use data to inform information architecture and create new flows such as opening USD and EUR accounts, credit cards, and sending and receiving transfers, collaborating with the business and development teams
- After the first soft release (volume of 10M USD, over 1,000 registrations), set up a feedback system for new users
Jul 2024 - Oct 2024
4 months France
Product Designer
Docstrive
- Gathered data through market and competitor research to define functional scope
- Conducted usability testing to validate key flows for surgeons, collaborating with surgeons and general doctors in the core team
- Defined information architecture and task flows to streamline backend database structure
- Worked on wireframes continuously to get user testing feedback and shape product changes
Sep 2023 - Jun 2024
10 monthsProduct Designer & PM
Payroom.io
- Redesigned booking web app within authentication, booking, and management flows
- Achieved over 2,500 hours booked by psychologists in 2024
- Gathered data through user research and interviews to shape product insights, predicting UX changes and improving the customer journey
- Updated style guides and components and created high-fidelity prototypes for usability testing, enhancing user experience
Jul 2023 - Oct 2023
4 months United Kingdom
UX Designer
Cofi Money
- Improved and implemented a streamlined customer journey process, reducing average authorization time by 25% and deposit flow time by 35%
- Optimized mobile version of the app by adding validation to all fields in the UX flow and prepared handover to developers
- Managed a team of developers to successfully deliver projects on time and within budget, achieving a 95% project completion rate
Dec 2020 - Present
4 years 8 months Estonia
Co-founder, UX and Product Designer
Techask
- Worked on product and user experience design for early-stage startups in fintech and medical industries, including Trustyfy wallet, Cofi.money, and Distant property
- Scaled engineering teams to deliver agile projects, leading to a $330K USD ARR impact in 2022
Dec 2020 - Jun 2021
7 months United States
UX Researcher
HeyMom
- Applied creativity in user research to identify key pain points and needs of target users, leading to a 20% improvement in software product usability
- Built a beta testing user group, established feedback from over 30 users, and drove a 15% reduction in user churn
Jan 2016 - Dec 2020
4 years Ukraine
Sales & Communication
Qwerty Software
- Built outbound channels from scratch and maintained long-term relationships with clients
Summary
I’m passionate about user-centered design guided by research, data, and product innovation. Making a real impact on a product’s usability alongside solving problems is important to me.
Languages
English
Native
Ukrainian
Native
Education
Sep 2013 - Jun 2017
Zaporizhzhya National University
Bachelors, Minor Finance · Economics · Ukraine
Certifications & licenses
Bootcamp, Diploma, UX design
BrainStation
Diploma, UX design
BrainStation
Certificate, Foundation of UX design
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