Giorgia Gabrielli
Senior Product Manager / Product Lead
Experience
Product Lead
Self Employed
Blacklane | Senior Product Manager Front End & APIs
- Defined relaunch strategy of the entire funnel
- Optimized web funnel improving conversion rate
- Introduced and led product workshops to improve cross team collaboration
- Built white label app to increase company's revenue
Floyt | Head of Mobile Products & Senior Product Manager
- Defined long, mid and short term mobile strategy in cooperation with the CEO and Head ofs
- Introduced new processes to improve cross team collaboration
- Defined new mobile teams setup
- Optimized mobile funnel improving conversion rate
- Defined and coordinated user research activities
- Mentored three product managers
- Managed two iOS and two Android Teams
AutoScout24 | Senior Product Manager Web & Apps
- Managed iOS, Android and Web Teams
- Increased velocity of the teams
- Improved conversion rate of the funnel relaunching one key screen and introducing new AI features
Digital Product School | Code University | Product Heroes| Coaching and mentoring
-
Mentored and coached product teams and their product managers
-
Held workshops about product development methodologies
-
Taught Product Management to product and tech professionals
-
Mentored 3 founders of a middle size start-up for the introduction of agile methodology and product discovery
-
Conceptualized and managed a language learning product based on speech recognition, natural language processing and machine learning technologies
-
Coached up to teams and product managers at the Digital Product School of Munich
-
Managed and supervised conversion optimization projects
-
Organization and direction of Design Sprints/Product Discoveries for big and small companies
Product Lead
Sixt Leasing SE
-
Defined the strategy and managed the overall consumer experience of the existing Sixt Leasing Product Portfolio
-
Led the product conception, development and launch of the new business model
-
Led and mentored 4 product managers
-
Coordinated 4 cross functional teams, the external agency and the marketing department, improving processes and company culture
Expert Product Owner
MediaMarktSaturn
- Led the product team of the homepage, landing pages, recommendations and personalization based on AI of the omnichannel customer journey
- Built a fully staffed product team from scratch
- Piloted data science project to identify through AI customer segments along the customer journey
- Coordinated internal product teams and external agency, drawing new processes and fostering communication
- Defined and introduced governance model for the usage of new personalization technology across 14 countries and cross company
- Mentored stakeholders for the conception of more effective campaigns, by introducing design thinking methodology
Senior Product Manager
DieProduktMacher
- Managed Android and iOS teams for the development of a marketplace app with more than 15 Mio. downloads
Web Analytics Consultant
Akom360
- Analyzed several websites from a qualitative and quantitative perspective
- Defined KPIs and created Google Analytics reports
Online Marketing Intern
Skoobe GmbH
- Defined KPIs and created Google Analytics reports
- Analyzed customer feedbacks and derived features for the improvements for the app
- Analyzed SEO / SEM channels and optimized performances
- Managed affiliate channels and created reports
PR & Marketing Junior Specialist
ZTE Italy
- Supported the website creation
- Created Content and managed the website
- Created Google Analytics reports
- Designed the internal online newsletter
- Supported event organization