Giorgia Gabrielli - Product Lead

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Munich, Germany

Experience

Apr 2020 - Present

5 years 4 months

Munich, Germany

Product Lead

Self Employed

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Sep 2019 - Mar 2020

7 months

Product Lead

Sixt Leasing SE

Defined the strategy and managed the overall consumer experience of the existing Sixt Leasing Product Portfolio
Led the product conception, development and launch of the new business model
Led and mentored 4 product managers
Coordinated 4 cross functional teams, the external agency and the marketing department, improving processes and company culture

Nov 2018 - Aug 2019

10 months

Expert Product Owner

MediaMarktSaturn

Led the product team of the homepage, landing pages, recommendations and personalization based on AI of the omnichannel customer journey
Built a fully staffed product team from scratch
Piloted data science project to identify through AI customer segments along the customer journey
Coordinated internal product teams and external agency, drawing new processes and fostering communication
Defined and introduced governance model for the usage of new personalization technology across 14 countries and cross company
Mentored stakeholders for the conception of more effective campaigns, by introducing design thinking methodology

Sep 2014 - Oct 2018

4 years 2 months

Senior Product Manager

DieProduktMacher

Managed Android and iOS teams for the development of a marketplace app with more than 15 Mio. downloads
Mentored 3 founders of a middle size start-up for the introduction of agile methodology and product discovery
Conceptualized and managed a language learning product based on speech recognition, natural language processing and machine learning technologies
Coached up to teams and product managers at the Digital Product School of Munich
Managed and supervised conversion optimization projects
Organization and direction of Design Sprints/Product Discoveries for big and small companies

Apr 2014 - Apr 2014

1 month

Web Analytics Consultant

Akom360

Analyzed several websites from a qualitative and quantitative perspective
Defined KPIs and created Google Analytics reports

Oct 2013 - Mar 2014

6 months

Online Marketing Intern

Skoobe GmbH

Defined KPIs and created Google Analytics reports
Analyzed customer feedbacks and derived features for the improvements for the app
Analyzed SEO / SEM channels and optimized performances
Managed affiliate channels and created reports

Jul 2010 - Apr 2012

1 year 10 months

Italy

PR & Marketing Junior Specialist

ZTE Italy

Supported the website creation
Created Content and managed the website
Created Google Analytics reports
Designed the internal online newsletter
Supported event organization

Senior Product Manager Web & Apps

AutoScout24

Managed iOS, Android and Web Teams
Increased velocity of the teams
Improved conversion rate of the funnel relaunching one key screen and introducing new AI features

Munich, Germany

Senior Product Manager Front End & APIs

Blacklane

Defined relaunch strategy of the entire funnel
Optimized web funnel improving conversion rate
Introduced and led product workshops to improve cross team collaboration
Built white label app to increase company’s revenue

Coaching and Mentoring

Digital Product School | Code University | Product Heroes

Mentored and coached product teams and their product managers
Held workshops about product development methodologies
Taught Product Management to product and tech professionals

Head of Mobile Products & Senior Product Manager

Floyt

Defined long, mid and short term mobile strategy in cooperation with the CEO and Head ofs
Introduced new processes to improve cross team collaboration
Defined new mobile teams setup
Optimized mobile funnel improving conversion rate
Defined and coordinated user research activities
Mentored three product managers
Managed two iOS and two Android Teams

Summary

I’m a seasoned product professional keen on launching impactful products while orchestrating pragmatically strategy, product best practices and improving processes to deliver faster lovable products

Languages

Italian

Native

German

Advanced

English

Advanced

Spanish

Advanced

French

Elementary

Education