Expert for Digital Strategies & Turnarounds

Turnaround

• Co-invested in the German market leader for luxury children's fashion after its 2018 insolvency and stepped in as Managing Director. Doubled revenues to >€20M, 45 FTEs and achieved profitability in core markets
• Raised >€10M in equity from shareholders, €3M in bank debt and over €4M in working capital financing to fuel growth, investments in technology and international expansion

Company Building

• Rebuilt the marketing, finance and product teams with a focus on scalable processes and established a new conversational sales team for customer retention, now accounting for 30% of revenues
• Restructured the marketing approach with a focus on automation and branding to double the number of new customers acquired at 30% lower acquisition cost while achieving first-order profitability

Post-Acquisition Strategy & Performance Improvement

• Developed post-acquisition strategies targeting 5-15%pts EBITDA improvement for Private Equity portfolio companies across a range of industries, e.g. Biotech, HVAC, machinery equipment and components
• Developed a comprehensive SG&A process and cost optimization program for a mid-sized building equipment manufacturer yielding an EBITDA impact of €20M p.a.

Private Equity, Mergers & Acquisitions

• Advised leading Private Equity funds on potential acquisitions with transactions volumes of up to €6B in the context of various commercial and operational due diligence assessments
• Developed the carve-out plan for a €2B machinery component manufacturing business and compiled the migration plan for the company's largest site to relocate to a low-cost country location