Thilo Trost - Managing Director

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Düsseldorf, Germany

Experience

Mar 2023 - Present

2 years 5 months

Düsseldorf, Germany

Managing Director

TT Unternehmensberatung

Project areas: digital strategy and transformation, agile IT project management, organizational transformation and change management as well as operations, sales and CRM.
Industries: finance & insurance, media & telecommunications, industry, digital platforms & AI.

Oct 2018 - Mar 2023

4 years 6 months

Munich, Germany

Manager & Project Lead

The Nunatak Group Digital Growth Advisors

Developed and implemented digital transformation projects in SaaS, marketing, finance/insurance, industry.
Improved Nunatak's product strategy and consulting offerings for agile, change management and innovation building.
Practice lead for "Innovation Management & Technology".

Apr 2018 - Oct 2018

7 months

Berlin, Germany

Partnership Manager

Kreatize

Improved the sales process for manufacturing partners in Germany, Austria and Switzerland.
Onboarded 120+ manufacturing partners for the KREATIZE® Manufacturing Cloud, including process and product improvements.
Sourced manufacturing partners and advised the CEO (interim role).
Onboarded and acquired 120+ manufacturing partners on the Kreatize Manufacturing Cloud.
Improved the onboarding process with the development and customer success teams to continuously improve processes and the platform.
Structured and analyzed partner feedback to refine the product offering.

Oct 2017 - Apr 2018

7 months

Munich, Germany

Alternative Growth & Investment Manager

Allianz Deutschland AG

Identified and evaluated alternative growth opportunities.
Prepared investment or cooperation proposals for management.
Established partnerships with technology companies.
Market and technology screening as Alternative Growth & Investment Manager to develop investment recommendations and/or build partnerships.
Focus on non-core growth areas like blockchain, data security and platform business models.
Built partnerships with tech-driven companies (e.g. blockchain-based vehicle data app, social platform, media business).
Derived strategic recommendations and prepared management pitch decks.

Feb 2016 - Oct 2017

1 year 9 months

Munich, Germany

Consultant Digital Business

Mücke, Roth & Company Management Consultants

Executed projects in product management, customer experience UX/UI, rapid prototyping, customer insights & CRM, corporate venture capital, cloud PaaS.
Member of the Digital Media & New TV practice.

HubSpot CRM Implementation

2 Beratungsunternehmen

Compared vendors and pricing for different use cases.
Cleaned, prepared and pre-structured the contact database for import.
Implemented email marketing features, e.g. newsletter management.
Go-live and trained staff on using the tool.

Venture Development & Marketing

Clark.de

Set up the initial digital marketing funnel and other business development activities, scaling the user base eightfold to about 80,000 users.
Launched digital marketing in Google Search + DV360 and Facebook Business Suite.
Established first growth triggers (e.g. word of mouth, affiliate marketing, incentivized referrals, ...).
Venture development case for 3 months (employee #8).
Duration: 4 months.

Strategic evaluation and business planning for a DAX group's venture capital unit including breakdown by

DAX 40-Unternehmen

Gap analysis and market potential of the existing VC platform, including business planning.
Drafted a 10-step action plan to reach the set objectives (OKRs).
Coached the sales team and restructured sales and marketing processes.
Created C-level management presentations.
Duration: 3 months.

Change Management and Communication Lead for Development and Release of an Insurance Suite

Deutsche Versicherungsgruppe

(EUR 30M+ software project affecting 1,200 employees, 200+ users).
Designed a change impact matrix and developed measures for different user groups and leadership levels up to the board.
Workstream lead for change management and communication, led a team of 3 consultants to create change communications measures like on-site training events, (digital) townhall meetings, world cafés, FAQ pages and more.
Designed a change KPI set and implemented change reporting for program management and the board at various "flight levels".
Duration: 11 months.

PMO for Development and Launch of a Mobile Battery Charging Solution and a Battery Testing Device including Testing Algorithm

Europäischer Mobilitätsclub

Set up a semi-agile project structure and scheduled in MS Project.
Established subprojects for hardware and software development.
Coordinated 3 supplier and development companies.
Prepared and conducted steering committee meetings with client management, reporting on progress and budget.
Duration: 12 months.

Analysis of 115+ AI-based technology use cases and their potential impact on the value chain

Führender Hersteller von Industriegasen

Developed a value chain model for comparable sectors to search and compare "success stories" of AI implementation in related industries.
Compiled and evaluated 115 use cases from 150+ sources and identified 6 potentially transformative applications, focusing on AI in contract management.
Created a management report including strategic potentials and possible AI implementation paths for the 6 transformative applications.
Duration: 3 months.

PMO for Implementation of Automated Ad Tech on a Digital Mobility Portal with over 3 Million Users

Internationale Medienfirma

End-to-end tech implementation on the portal, including governance and process setup in a 40+ stakeholder project.
Compared tech vendors, pricing and collected user feedback.
Duration: 6 months.

Product Owner for Implementation of an Online Customer Portal and a Mobile Self-Service App

Internationale Medienfirma

Established an agile meeting structure, including agile workshops.
Analyzed possible implementation strategies.
Performed CRM analysis and implemented decision trees for FAQs.
Created management presentations for the Product Steering Committee.
Duration: 4 months.

Change Management and Communication Workstream for Agile Transformation of an International Insurance Group

Internationale Versicherungsgruppe

Prepared and conducted multiple workshops to identify employees' change needs and plan corresponding change measures with a 5-person team.
Developed a change impact matrix and derived a cascading change concept, including a change blueprint for leadership levels and a change roadmap.
Implemented a qualitative & quantitative change KPI dashboard for consistent success tracking.
Duration: 4 months.

Product Owner for Sales Platform Prototype including Business and Data Model for an International Trading Company

Internationales Medien- und Handelsunternehmen

Conducted 20 customer interviews and analyzed internal resources and skills to build the platform.
Developed a business case for make/buy/partner decisions.
Designed a business and data model for media barter calculations.
Created wireframes and a click dummy for the platform in Adobe XD.
Conducted user-friendly testing with the prototype (8 user tests with high-value customers).
Duration: 5 weeks.

New York, United States

Strategic Roadmap, Business Model Analysis and European Rollout of Programmatic Ad Offering in 4 Markets

Internationales Medienunternehmen

Scaled to USD 2M+ revenue.
Developed a strategic approach including 25+ client interviews.
Identified growth levers and analyzed market demand for programmatic ad offerings.
Created the business case and an implementation roadmap for 4 markets (USA, UK, France and Germany).
Analyzed and selected tech vendors to build a tech stack tailored to specific market needs together with local leadership teams in the USA & UK.
Duration: 12 months.

Global Leadership Turnaround, Overhaul of Product & Technology Offering, Marketing and Sales Strategy as PMO

Internationales Technologieunternehmen

Drove key strategic initiatives including core product development, geographic expansion, Salesforce CRM implementation.
Increased maturity in project & program management, continuous improvement and release management.
Conducted quantitative and qualitative analyses to cut costs and refocus on strategic priorities to boost revenue growth.
Duration: 5 months.

Venture Capital Internship

Mountain Partners

Duration: 8 months.

Buy-Side Due Diligence of a Global SaaS Adtech Company (EUR 25M+ Revenue)

Private Equity

Led a team of 6 consultants to produce a 70+ page due diligence report for the client's investment committee.
Main contributions to market modeling, expert and customer interviews including key purchase criteria (KPCs), technology and competitive pressure.
Duration: 6 weeks.

Portfolio Management Internship

Santander Bank

Duration: 3 months.

Buy-Side Commercial Due Diligence of a Cloud IaaS Provider (EUR 15M+ Revenue)

Tech Unternehmen

Detailed due diligence report including assessment of market and technology potential of cloud technology versus e.g. MS Azure and AWS.
Evaluated company capabilities including customer interviews and competitor interviews.
Provided strategic outlook and analysis of possible future business areas for the buy side post-acquisition.
Duration: 8 weeks.

Product Owner for Life Assistant App including Business Concept, User Research and Design

Telekommunikationsunternehmen

Conducted target group research including various personas for focused customer segments (30+ qualitative customer interviews).
Designed and animated an app prototype, conducted user testing and optimization.
Developed a monetization roadmap and business case.
Prepared implementation and identified suitable partners.
Duration: 5 months.

Friedrichshafen, Germany

M&A Internship

ZF Friedrichshafen AG

Duration: 5 months.

Summary

I support companies in developing digital strategies and transformation projects such as for the use of artificial intelligence, digital products, operations or sales optimization. I guide strategy implementation as a project manager and help identify organizational resistance and inefficiencies, design new processes and manage the transformation using change management methods.

Languages

German

Advanced

English

Elementary

Certifications & licenses