Recommended expert

Maria Hammond

Consultant & PMO

Maria Hammond
Nuremberg, Germany

Experience

Apr 2022 - Nov 2022
8 months

Consultant & PMO

Galapagos NV

  • Extended responsibilities from 2021 assignment: global marketing and project planning department
  • Project management: end-to-end project management for projects such as:
  • Agency front desk set-up (IT implementation)
  • Global tactical marketing plans for 2023 in EU7
  • Project consulting and PMO set-up: roll-out of 2021 project management framework across all commercial departments within the EU7 product launch (including key priority projects, reporting etc.)
Nov 2021 - May 2022
7 months

Consultant & Trainer

Mast-Jägermeister SE

  • Developed and cascaded Jägermeister’s global e-commerce and e-retail strategy for global CEOs and department heads in 10+ workshops
  • Elaborated global objectives and KPIs and developed local e-comm and activation plans for Jägermeister’s key markets (DE, US, CN, UK, FR, CZ)
Mar 2021 - Feb 2022
1 year

Consultant & PMO

Galapagos NV

  • Project management: end-to-end project management for projects such as:
  • Digital content management factory
  • Customer Engagement Framework
  • Project consulting: developed a project management framework for the global CIE department (including content, activation, omnichannel marketing and automation, CRM, insights and analytics) within the EU7 product launch; supported department heads and function leads in the set-up of strategic charters, business cases and project plans
  • PMO: set up 2021/2022 and 2023 program and project charters; implemented governance, cadence, and reporting structures to enable transparency of program outcome and progress
Oct 2020 - Jan 2021
4 months

Consultant & Project Manager

CURT Media GmbH

  • Developed a digital marketing and sales plan including B2B personas, content, SEO, and social selling concept
  • Implemented cross-selling activities for existing customers (content, newsletter, promotions)
  • Developed a native advertising product targeting new B2B customer groups
Feb 2018 - Nov 2020
2 years 10 months

Project Manager & PMO Global Sales

GRIP Eng.

  • Managed the project management office interfacing owner, operations, engineers, and inside sales (roadmap, processes, responsibilities, monitoring)
  • Implemented a trade marketing concept for main distributors, including outsourcing sales process and providing marketing materials, data sheets, and instruction videos directly on customers’ platforms
Oct 2015 - Jan 2018
2 years 4 months

Project Manager Go to Market

Nestlé Schöller

  • Set up and executed the go to market strategy including a 360° omnichannel marketing activation plan for Nestlé Schöller’s new route to market and key customers in food service wholesale
  • Led end-to-end project: project plan and roadmap, steering committee updates, workshops, budget, and monitoring
  • Trained and coordinated the new sales force team (messaging, workshops, sales manuals)
  • Developed an omnichannel marketing plan including webshop promotions, POS, and catalogues
Apr 2015 - Jun 2015
3 months

Junior Project Manager Channel Management Retail

Nestlé Schöller

  • Developed a reporting tool to identify penetration and distribution gaps in the German retail market for Schöller’s main SKUs
Oct 2014 - Mar 2015
6 months

Customer & Brand Activation Manager

Nestlé Schöller

  • Developed trade marketing concepts for food service customers (impulse retail, food and hotel chains)
  • Implemented brand awareness activities such as POS material, catalogues, and promotions
Oct 2014 - Mar 2015
6 months

Project Manager Customer Channel Sales Development Food-Service

Nestlé Schöller

  • Developed a reporting and KPI tool to identify and reduce marketing and customer expenditure costs
  • Set up budget monitoring processes for the trade marketing departments and top-level management
Jan 2014 - Dec 2015
2 years

Sales Management, later Key Account Management

Nestlé Schöller

Oct 2013 - Mar 2014
6 months
Switzerland

Project Manager E-Commerce

Nestlé Germany & Switzerland

  • Developed an optimization roadmap for the newly implemented German B2B e-commerce platform
  • Transferred know-how and supported platform launch in the Swiss market
Jan 2013 - Dec 2013
1 year

Product Management Small Domestic Appliances

GRUNDIG

Jan 2012 - Dec 2013
2 years

Brand Management NESCAFÈ Dolce Gusto Intern

Nestlé Nordics

Summary

  • 10 years’ experience in global roles and projects in commercial roles @Nestlé, Galapagos, Jägermeister etc.

  • Strategy and implementation: hands-on set-up and delivery of projects, programs and strategies interfacing marketing, sales and IT
  • Project management: strong end-to-end project management skills (PMO, PRINCE2, waterfall & agile cross functional governance)
  • Project focus: omnichannel, go to market, e-retail & e-commerce, trade & channel development, sales excellence

Skills

  • Admin/ Communication: Ms Ppt, Excel, Word, Outlook, Teams, Zoom, Miro, Custellence
  • Project Management: Jira, Confluence, Ignite, Ms Projects
  • Analytics: Excel, Power Bi, Google Analytics, Spss, Stata, Gfk Panel Data, Nielsen-nitro
  • Crm: Sap, Salesforce, Hubspot, Veeva
  • Marketing: Mailchimp, Facebook/instagram Ad Manager, Google Ad Manager, Aem

Languages

German
Advanced
English
Advanced
Danish
Elementary
Dutch
Elementary

Education

Friedrich-Alexander-University

Bachelor of Arts · Socio Economics · Erlangen, Germany

Certifications & licenses

Prince 2 Agile Practitioner

AXELOS

Digital Marketing Manager

Business Academy Ruhr

Inbound Marketing

Hubspot

Prince 2

AXELOS

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