Kalaiselvi S.

Content Writer

India

Experience

Jan 2022 - Present
3 years 11 months

Content Writer

Groupon

  • Achieved a significant increase in organic traffic and conversion rates through effective SEO strategies and content optimization
  • Created SEO-optimized blogs & product copy, increasing organic traffic by 40% YoY
  • Improved conversion rates by 25% with optimized product descriptions
  • Implemented AI tools for content workflows, reducing turnaround time by 30%
  • Collaborated with cross-functional global teams on campaigns and product launches
Jan 2019 - Dec 2021
3 years
Ambur, India

Lecturer

Kar Polytechnic College

  • Delivered academic content for 300+ students, strengthening communication and presentation skills

Summary

My expertise lies in SEO-driven content strategy, copywriting, and utilizing AI-assisted tools.

I have a proven track record of creating engaging, high-traffic blogs, product copy, and conversion-focused content tailored for diverse global audiences.

Languages

English
Advanced
Tamil
Advanced

Education

Aug 2013 - May 2018

PSV College of Engineering

M.E. in Computer Science · Computer Science · India

Aug 2009 - May 2013

Priyadarshini Engineering College

B.E. in Computer Science · Computer Science · India

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