Beyza tuba U.
Product Marketing Manager Intern
Experience
Dec 2024 - Present
1 yearMunich, Germany
Product Marketing Manager Intern
Microsoft
- Develop and execute go-to-market strategies for Microsoft 365 Copilot, driving customer adoption and showcasing AI’s transformative potential
- Collaborate with cross-functional teams to craft compelling product narratives
Oct 2024 - Present
1 year 2 monthsMunich, Germany
Student Assistant
Technical University of Munich
- Conduct tutorial sessions and support the professor in enhancing the “Introduction to Programming” course, focusing on Java programming fundamentals
Nov 2023 - Dec 2024
1 year 2 monthsMunich, Germany
AI & Analytics Lab Working Student
Siemens
- Master’s student, I have built strong experience in AI, product marketing, and growth strategy, while developing analytical, problem-solving, and communication skills.
- Produced marketing content, contributing to the development and promotion of aiattack, Siemens AI platform based on Microsoft Azure.
- My background allows me to approach challenges with both strategic and technical perspectives, driving innovative and impactful results.
Aug 2022 - Aug 2023
1 year 1 monthIstanbul, Turkey
Growth Manager
MobileAction
- Managing the Apple Search Ads activities of 40+ applications with 2 Million+ USD monthly ad spend
- Developing and assessing ad strategies to meet ROAS targets
- Monitoring and optimizing ongoing experimentation and ad performance
Jul 2021 - Aug 2022
1 year 2 monthsIstanbul, Turkey
Growth Specialist
Getir
- Planning new campaigns and opportunities, tracking campaign performances with weekly and monthly KPIs
- Tracking benchmarks, restaurant availabilities, restaurant's growth
- Improving user acquisition and retention using Tableau Desktop
- A/B testing on the impact of different methods on user acquisition
- Responsible for campaign P&Ls and growth strategies
- Driving a growth mindset by understanding key e-commerce metrics
Apr 2021 - Jul 2021
4 monthsIstanbul, Turkey
Product Management Intern
Yapı Kredi Bank
- Determining target audiences and planning campaigns by considering the needs of customers
- Marketing activities of the product for internal and external customers
Sep 2020 - Apr 2021
8 monthsIstanbul, Turkey
Data Analytics & Business Intelligence Intern
Borusan - Caterpillar
- Data entries and system efficiency improvement studies through SAP analytics using dashboards and tracking KPIs
- Preparing weekly and monthly reports for six countries in three different industries to present to senior management using BI tools
Oct 2019 - Jan 2020
4 monthsIstanbul, Turkey
Fixed and Solutions Sales Intern
Vodafone
- Conducting sales reporting and feasibility studies in the corporate segment using MS Office programs
- Supporting the processes of customer and partner development
Jul 2019 - Sep 2019
3 monthsLviv, Ukraine
Business Development Intern
Altigee
- Conducted targeted outreach to potential clients, identifying and engaging businesses
- Expanded the client base by aligning service offerings with specific market needs
Jun 2019 - Jul 2019
2 monthsManisa, Turkey
Production Intern
Vestel
- Performing Pareto and bottleneck analysis of assembly stations and TPM studies
- Conducting quality control assessments
Languages
Turkish
NativeEnglish
AdvancedGerman
IntermediateSpanish
ElementaryEducation
Oct 2023 - Present
Technical University of Munich
MSc Management and Technology, Major in Marketing, Minor in Computer Engineering · Munich, Germany
Sep 2017 - Jul 2021
Istanbul Technical University
BSc Industrial Engineering · Industrial Engineering · İstanbul, Turkey · 3.09/4.0
Sep 2013 - Jun 2017
Manisa Science High School
Manisa, Turkey · 92,5/100
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