Simon Gwinner
UX/UI Designer
Experience
UX/UI Designer
Freelance Consultant
- Designing digital experiences for a diverse range of companies and startups.
- Helping them with product discovery, user experience research and strategies and transforming concepts into visually compelling and functionally robust digital solutions and systems.
- Ensuring a seamless blend of aesthetics and functionality.
Senior UX/UI Designer
Infarm
- Designing digital experiences and internal tools at Infarm.
- Spearheading initiatives to unlock the transformative potential of vertical and on-demand farming services for urban communities.
- Revolutionising access to freshly grown products and cultivating sustainable food systems through innovative solutions and strategic exploration.
UX/UI Designer
Designit
- Designing tailored user experiences across diverse industries.
- Leveraging industry insights and employing versatile design strategies to create impactful digital solutions and services.
- Focusing on sectors including mobility, finance, consumer electronics, telco, and beyond, driving measurable results.
Interaction Designer
Freelance Consultant
- Consulting early-stage startups from a user experience point of view.
- Creating vision decks and delivering implementation-ready designs for landing pages and mobile apps.
Interaction Design Intern
Designit
- Designing hands-on on a variety of client projects for the mobility, finance, and consumer electronics markets.
- Continuously learning and contributing to the design process.
Summary
I am a Designer with 5+ years of working experience at the intersection of design, strategy, and research.
My name is Simon Gwinner. I was born in 1991 as a franco-suisse child of the sun growing up close to the mountains and becoming what I am today while living in different communities on the internet.
When not working on client projects, I further explore some of my own ideas & concepts about social & technological structures, cultural dynamics, potential futures, and contemporary pop music.
I intend to always design for and with culture to craft beautiful but also meaningful products, services & experiences that have an impact on people. I have a desire to learn new tools & methods, dive into (unknown) territories, and I am always curious to listen to other people's ideas & opinions.
I also consider myself a dedicated dreamer. I dream every day, every second. Some dreams influence my ideas, speculative stories and prototypes, some other dreams I try to put into a visual context that (hopefully) inspires, and some (weird) dreams I keep for myself (on purpose).
Skills
- Facilitate Usability Testing & User Feedback Sessions To Continuously Iterate And Test Concepts And Ideas.
- Build Information Architectures, User Flows, Frameworks And Design Systems To Design To Make Ideas Tangible Before They Get Built.
- Define And Create Brand Strategies To Make People Fall In Love With The Products.
- Design Across Multiple Platforms To Drive Intuitive And Meaningful Omnichannel Experiences.
- Collaborate With Cross-functional Product & Development Teams To Better Understand Constraints And Requirements And Solve Problems Collaboratively.
- Define Micro-interactions And Motion In Design To Add A Sparkle Of Emotion & Promote Interaction Patterns.
- Craft Prototypes From Low-fidelity To High-fidelity Design.
- Create Speculative & Critical Design Concepts To Explore The Uncertainty Of The Future And Make People Understand What Could Potentially Be.
Languages
Education
Zurich University of the Arts
Bachelor's degree · Interaction Design · Zürich, Switzerland
Zurich University of the Arts
Preparatory design & art course · Design & Art · Zürich, Switzerland
School of Creative Media (CityU)
Creative Media · Hong Kong
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