Patricia Euler
Freelance UX Researcher, Concepter & Information Architect
Experience
Jan 2025 - Present
6 monthsFreelance UX Researcher, Concepter & Information Architect
Jul 2023 - Dec 2025
1 year 6 months Mainz, Germany
Senior Lead Concepter, Researcher & Information Architect
mediaman
- Consulting regarding research actions and tools
- Concept and creation of a research repository
- Strategy and concept for a new navigation structure (main, meta & footer)
- Card sorting with 3 markets, n=5/market
- Prototyping and testing: Moderated remote interviews, 3 markets, n=5/market
- Evaluation, adjustments to concept and presentation of results
- Concept for the revision of the car configurator
- Survey on customer satisfaction, implemented on the website
- Testing of the prototype: 5 markets, n=5/market
- Evaluation, adjustments to concept and presentation of results
- Review of AEM components regarding usability, UI and mobile
- Proposal for different components
- Concept, UI, prototyping for more complex components
- Requirements engineering
Apr 2023 - Jun 2023
3 months Mainz, Germany
Senior Concepter, Researcher & Information Architect
mediaman
Jul 2022 - Mar 2023
9 months Frankfurt, Germany
UX Researcher & Concepter
DVAG
- Concept and creation of a research repository
- Requirement analysis (interviews), concept
- Research & concept for an interactive visualization of the whole spectrum of applications of the company (65) with all their connections, dependencies and needed information for wealth advisors, the UX Team, Key Account Managers, etc.
- Planning and structuring of surveys (Survey Monkey), creating management summaries and presenting results
- Planning and execution of workshops (idea finding, card sorting)
- Planning, structuring and conducting of usability tests and interviews
- Research and interviews for the creation of user journeys and service design blueprints
- Concepts for the implementation of Google Analytics
Oct 2021 - Apr 2022
7 months Munich, Germany
Senior Concepter, UX Researcher, Information Architect
Plan.net
International Public Authority Project:
- Expert review regarding how the target groups are addressed
- Personas
- User journeys of the non-specialists
- Benchmark Analysis
- Client workshops
- Recommendations and estimation of effort
- Planning and execution of review, card sorting and idea finding workshops
Tier 1 Medical Technology Company Project:
- Benchmark Analysis
- Expert review
- Personas
- Customer journeys
- Sitemap, information architecture
- CTA Mapping
- Wireframes & prototypes
Tier 1 Pharma Company Project:
- Target group analysis, archetypes
- Expert review of the website regarding target groups, site structure and IA, requirements of visually impaired people and legal requirements
- Benchmark analysis
- Concept for site restructuring to meet target group needs, information architecture, increase leads and legal requirements
Ludwig-Maximilians-Universität Project: Mentoring of four Master Students for their practice project "How to sell cars online (fast)" - Duration: 3 months
Apr 2021 - Sep 2021
6 months Munich, Germany
Senior Lead Concepter & UX Designer, Information Architect
Plan.net
Nov 2019 - Feb 2021
1 year 4 months Germany
UX Researcher & UX Designer, Information Architect - Consultant
CAPCO - The Capital Markets Company GmbH
- Service/UX Designer at a Tier 1 American bank "The Future of Work"
- UX Case Study for a large german bank (migration of a CRM system)
- Concept, implementation and management of an internal and external UX workshop, on-site and virtual
- Trainer at a 2-day Design Thinking, BPM and Agile Workshop at a Tier 1 German bank
- Inhouse trainer for "Design Thinking" and "UX Basics" workshops
- Collaboration on various pitches, lead on 2 RFPs
- UX Whitepaper, collaboration on CX Whitepaper
Jan 2019 - Oct 2019
10 monthsUX Designer, Information Architect
Jul 2017 - Dec 2019
1 year 6 months Mörfelden-Walldorf, Germany
UX Researcher, UX Designer, Information Architect
WETROPA KUNSTSTOFF-VERARBEITUNG GMBH & CO. KG
Foam Creator (App, website and editor):
- Expert review
- One-on-one interviews with customers (online)
- One-on-one interviews with employees (contextual interviews)
- Mapping of existing user journeys, creation of modified journeys
- Revision and optimization of existing processes, creation of new processes
- Concept, UX and UI, prototyping and testing
Configurator and calculation tool (in-house application):
- Concept
- BPM
- User Research, UX/UI
- Prototyping/testing
Jan 2016 - Jul 2017
7 months Heilbronn, Germany
UX/UI Designer, E-Commerce
Kaufland Omnichannel
Aug 2014 - Jan 2015
6 monthsUX Designer, Concept
euler & carsjens
Jan 2004 - Present
21 years 6 monthsFreelance UX Designer, Information Architect
Jun 2002 - Dec 2003
7 months Vancouver, Canada
Tutor
Bodwell Multimedia College
- Photoshop, basics and retouching
- Illustrator, basics and drawing with vectors
Jan 2002 - Apr 2002
4 months Vancouver, Canada
Intern
Design + Format
Languages
German
Native
English
Advanced
Certifications & licenses
Product Owner
scrum.org
Scrum Master
scrum.org
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