Recommended expert
Alexander Scherer
Senior Editor and Writer
Experience
Jan 2024 - Aug 2024
8 monthsEditor Automotive
Nau.ch
- Research and analysis of automotive topics
- Writing SEO-informed articles for digital publication
- MS-based content publishing and formatting
- Editing, proofreading, and editorial planning
Aug 2021 - Jan 2026
4 years 6 monthsBerlin, Germany
On-siteNewsroom-Editor
Axel Springer Premium Gruppe / Welt-TV
- Operated in a high-paced live news desk and ticker environment
- Fast-paced research, fact-checking, and prioritization of breaking stories
- Production and real-time updating of short-form news content
- Coordinated closely with senior editorial staff within a shift-based newsroom
Jan 2011 - Oct 2018
7 years 10 monthsFrankfurt, Germany
On-siteDirector, Author, Producer
Media Network TV
- Concept development and scriptwriting for TV commercials and corporate films
- On-site direction and creative supervision of productions
- End-to-end coordination of production teams from pre-production to final delivery
- Video-Editing and quality control of client projects
- Establishing and strengthening long-term client partnerships
Jul 2010 - Present
15 years 8 monthsVideo Producer
Freelance Video Producer
- Shooting and producing interview-based video content for news, infotainment, and corporate formats (including ntv, WELT/N24, ZDF heute / heute journal, MDR, BILD)
- Directing and writing music video productions
- Providing editing and motion design services for agencies and publishing houses
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Media and Entertainment (15.5 years).
Media and Entertainment
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Production (15.5 years), Quality Assurance (8 years), Research and Development (4.5 years), and Marketing (0.5 years).
Production
Quality Assurance
Research and Development
Marketing
Summary
Senior editor and writer with a strong background in research-driven content, automotive and news reporting, and digital publishing workflows. Experienced in both newsroom environments and information-focused video production, combining editorial expertise with hands-on production knowledge. Skilled in CMS-based publishing, SEO-informed storytelling, and structured content planning. Reliable, deadline-driven, and experienced in fast-paced media environments.
Skills
- Online Editing And Visual Storytelling
- Research
- Video Editing And Motion Design
- Editorial Writing In A Live Environment
- Conducting Interviews
Languages
German
NativeEnglish
AdvancedEducation
Johann Wolfgang Goethe University
Master of Arts · Art History, Film and Media Studies, American Studies · Frankfurt, Germany
Certifications & licenses
Class B driver's license
Profile
Created
Last Update
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Frequently asked questions
Do you have questions? Here you can find further information.
Where is Alexander based?
Alexander is based in Tauche, Germany and can operate in on-site, hybrid, and remote work models.
What languages does Alexander speak?
Alexander speaks the following languages: German (Native), English (Advanced).
How many years of experience does Alexander have?
Alexander has at least 16 years of experience. During this time, Alexander has worked in at least 4 different roles and for 4 different companies. The average length of individual experience is 4 years and 11 months. Note that Alexander may not have shared all experience and actually has more experience.
What roles would Alexander be best suited for?
Based on recent experience, Alexander would be well-suited for roles such as: Editor Automotive, Newsroom-Editor, Director, Author, Producer.
What is Alexander's latest experience?
Alexander's most recent position is Editor Automotive at Nau.ch.
What companies has Alexander worked for in recent years?
In recent years, Alexander has worked for Nau.ch, Axel Springer Premium Gruppe / Welt-TV, and Freelance Video Producer.
Which industries is Alexander most experienced in?
Alexander is most experienced in industries like Media, Entertainment and Publishing.
Which business areas is Alexander most experienced in?
Alexander is most experienced in business areas like Production/Manufacturing, Quality Assurance (QA), and Research and Development (R&D). Alexander also has some experience in Marketing.
Which industries has Alexander worked in recently?
Alexander has recently worked in industries like Media, Entertainment and Publishing.
Which business areas has Alexander worked in recently?
Alexander has recently worked in business areas like Production/Manufacturing, Research and Development (R&D), and Marketing.
What is Alexander's education?
Alexander holds a Master in Art History, Film and Media Studies, American Studies from Johann Wolfgang Goethe University.
Does Alexander have any certificates?
Alexander has 1 certificate: Class B driver's license.
What is the availability of Alexander?
Alexander is immediately available for suitable projects.
What is the rate of Alexander?
Alexander's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
How to hire Alexander?
To hire Alexander, click the Meet button on the profile to request a meeting and discuss your project needs.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
1000
750
500
250
Market avg: 790-950 €
Market avg: 790-950 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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