Andrej Santic
Web/Frontend Developer / Specialist in Online Marketing Implementation
Experience
Jan 2019 - Dec 2023
5 yearsEssen, Germany
Web/Frontend Developer / Specialist in Online Marketing Implementation
Deichmann SE
Technologies used: IntelliJ IDEA, GIT, Jira, Bitbucket, HTML5, CSS3, JavaScript, TypeScript, Angular, Google Tag Manager, Figma
- Improved user interfaces for optimal user experiences and interactions
- Created clear and concise technical documentation for frontend code, architecture, and integration processes
- Developed and implemented data models (dataLayer) for seamless integration of online marketing tools in a Hybris 5/Hybris 6/SCAYLE environment
- Collaborated with marketing teams to ensure accurate tracking, analytics, and user engagement
- Maintained and enhanced frontend features using HTML5, CSS3, TypeScript, and JavaScript in the Angular framework
- Developed advanced data models (GTM dataLayer) for integrating online marketing tools in single-page applications (SPAs) within the Hybris environment
Key tasks:
- Translating UI/UX Figma designs into HTML5, CSS3, SCSS, and Angular
- Implementing Google Universal Analytics, Enhanced E-Commerce (EEC), and GA4 tracking to capture valuable insights into user behavior and campaign performance
- Integrating online marketing tools via Google Tag Manager and Adobe Dynamic Tag Manager
- Providing solutions for GDPR-compliant management of user consent
- Working with digital marketing teams to integrate various online marketing tools
- Conducting comprehensive tests of frontend components to identify and fix bugs, compatibility issues, and performance bottlenecks
Jan 2012 - Present
13 years 7 monthsFreelance Web/Frontend Developer
IT Web Solutions
Technologies used: WordPress (DIVI Builder), HTML5, CSS3, JavaScript, PHP, Adobe XD
- Successfully built WordPress websites for small and medium-sized businesses
- Led all aspects of projects from conceptualization and design to website development and SEO optimization
- Oversaw daily operations to ensure efficiency, quality, and compliance with industry best practices and standards
- Built close relationships with clients to foster collaboration and drive business growth
- Used technologies like WordPress (DIVI Builder), HTML5, CSS3, JavaScript, and PHP to create visually appealing and functional websites
Key tasks:
- Designing and building WordPress websites for businesses in various industries with a focus on seamless user experiences and responsive design
- Implementing effective SEO strategies to improve online visibility and increase organic traffic to client sites
- Working closely with clients to translate unique requirements into engaging and functional web solutions
- Managing the entire project lifecycle, from initial consultations and wireframing to final deployment and post-launch support
- Creating visually appealing and user-centered websites in line with modern design trends and best practices
- Building sites that not only showcase clients' offerings but also contribute to their online growth
Sample of recent projects:
- Renody Austria – [link]
- Paintball Streljana – [link]
- Friz Studio – [link]
- Paintball Zagreb – [link]
- SkyCamView – [link]
- Ruepke Fitness – [link]
- Seeberger Real Estate – [link]
- Ravecon – [link]
- Vrsna Chocolates – [link]
- Miller Real Estate – [link]
- Eufondovi – [link]
- FloraHome – [link]
Jan 2007 - Dec 2012
6 yearsZagreb, Croatia
Sales Engineer / All-rounder
Marus-ATM d.o.o
- Comprehensive planning, strategic consulting, and dedicated customer support in industrial gas and liquid measurement
- Providing industrial solutions to monitor physical parameters like temperature, pressure, flow, viscosity, humidity, density, and level
Jan 2001 - Dec 2006
6 yearsHerrenberg, Germany
Freelancer
IBM Deutschland GmbH
- Led the setup and monitoring of the IBM.com web presence for the sales sector in the German-speaking region
- Created IBM shops using the Websphere platform
- Conducted user tests including preparation and execution
Jan 2000 - Dec 2001
2 yearsStuttgart, Germany
Freelancer
Alcatel SEL GmbH
- Performed tests for globally deployed telephony services using specialized Alcatel software and hardware components
- Managed the full cycle of user testing, including preparation and execution
Jan 1998 - Dec 2000
3 yearsOstfildern, Germany
Department Head – Production
Ingenieurbüro Kazmierczak GmbH
- Developed CAD data exchange systems using DXF, DWG, and DGN formats
- Conducted systematic software development following object-oriented programming principles
- Installed and supported networks in Windows NT and Novell environments
Stuttgart, Germany
Freelancer
DaimlerChrysler AG
- Developed a multilingual PHP generator for automatic creation of HTML and XML pages for online help in Eclipse
- Supported multilingual content (German, English, Japanese) via a specification list in Excel
- Organized and conducted user tests
Stuttgart, Germany
Scientific Assistant
Fraunhofer Institut für Arbeitswirtschaft und Organisation (FhG-IAO)
Stuttgart, Germany
Diploma Engineer in Mechanical Engineering
Universität Stuttgart
Summary
Over 20 years of project experience in German-speaking regions
Experience with large corporations (e.g. Deichmann, Daimler, IBM) as well as SMEs
Soft skills: Known for effective, interdisciplinary teamwork
Strength in creativity: Responsive, visually appealing, and impressive websites
Successful in WordPress development from blogs to e-commerce
Skilled in HTML5, CSS3, SCSS, JavaScript, TypeScript, and design tools like Figma and Adobe XD, and more
Expert in code optimization and troubleshooting for top performance
Google Analytics expert
Languages
German
AdvancedEnglish
AdvancedCroatian
Advanced Education
University of Stuttgart
Diploma Engineer · Mechanical Engineering · Stuttgart, Germany
Certifications & licenses
Shopware Frontend Developer
Need a freelancer? Find your match in seconds.
Try FRATCH GPT More actions
Similar Freelancers
Discover other experts with similar qualifications and experience
