Rita K.
Lead Content Editor
Experience
Jan 2021 - Dec 2022
2 yearsUnited States
Lead Content Editor
BestReviews
- Led a team of writers and oversaw content quality for product reviews, implementing new editorial guidelines that improved content consistency by 40%.
- Developed and executed SEO-driven content plans that resulted in a 40% increase in organic traffic and enhanced user engagement.
- Managed cross-functional collaboration with design and international teams to ensure all content aligned with brand voice, met client objectives, and featured a compelling visual presentation.
Jan 2020 - Present
5 years 11 monthsKyiv, Ukraine
Content Writer
Genesis Tech
- Develop and deliver engaging, high-quality content across fiction, entertainment, and lifestyle genres for diverse international clients.
- Utilize advanced SEO and content marketing techniques to ensure maximum reach and discoverability, driving a measurable increase in audience engagement.
- Manage the full content lifecycle from ideation to final delivery, maintaining strict quality standards and consistently meeting project deadlines.
Jan 2019 - Dec 2020
2 yearsBerlin, Germany
SEO Copywriter
Homify GmbH
- Elevated SERP rankings by 40% by creating high-quality, SEO-optimized content for real estate and architecture brands.
- Increased organic traffic and contributed to a rise in lead generation by creating content that attracted and engaged a targeted audience.
Jan 2019 - Dec 2020
2 yearsJapan
SEO Copywriter
Otaquest
- Drove a 35% increase in social media engagement and significantly boosted online visibility for anime and fashion brands through the development of SEO-optimized articles, blog posts, and creative content.
Jan 2018 - Dec 2019
2 yearsCopywriter & Translator
Pepper Cloud Content
- Engineered viral content for online publications, achieving over 5 million views and significantly increasing brand visibility.
- Leveraged trend analysis and audience insights to identify high-potential topics, ensuring content was highly shareable and resonated with target audiences.
- Contributed to a substantial rise in organic traffic and social media engagement across key digital platforms.
Jan 2018 - Dec 2019
2 yearsSEO Copywriter
vSplash Tech Labs
- Drove a 50% increase in lead generation by managing the SEO content strategy for a diverse portfolio of B2B clients.
- Spearheaded the entire content lifecycle, from in-depth keyword research and topic ideation to final execution.
- Partnered with sales and marketing teams to ensure content was aligned with business development goals and client acquisition strategies.
Jan 2015 - Dec 2018
4 yearsCoonoor, India
Senior Content Writer
Mobius 365 Data Services
- Earned a promotion to Senior Content Writer within seven months by successfully leading content creation for high-profile clients and improving client satisfaction by 25%.
- Mentored a team of junior writers, providing guidance that increased overall team productivity by 20% and improved content quality.
- Developed and refined a new content production workflow that streamlined project delivery and ensured all materials consistently met client-specific needs.
- Cultivated strong relationships with key teammates, which helped secure new projects and expand the scope of work for high-value clients like LexisNexis.
Summary
Dynamic professional with 10+ years of experience in content writing, process optimization, and project management, honed within the digital content creation and strategy space.
My background as a writer has developed exceptional communication skills, enabling me to translate complex requirements and data into clear, actionable insights for diverse stakeholders.
Expert in analyzing data to identify key opportunities, drive strategic initiatives, and consistently deliver solutions that achieve measurable business objectives.
Languages
English
AdvancedHindi
AdvancedEducation
Oct 2024 - Jun 2026
SRM Institute of Science & Technology
Master of Business Administration, Business Analytics · Chennai, India
Oct 2009 - Jun 2012
Providence College Springfield
Bachelor of Computer Applications · Coonoor, India
Certifications & licenses
English for Journalism
Introduction to Digital Journalism
Lead Generation Accelerator
Prompt Engineering for ChatGPT
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