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Senior Lead Management Expert (m/f/d) with CRM Knowledge

Industry
Telecommunication
Areas
Information Technology (IT)
Marketing
Project Management

Project info

  • Period
    03.06.2024 - 31.10.2024
  • Capacity
    from 90%
  • Daily rate
    800 - 1000€
  • Location
    Ismaning, Germany
  • Languages
    Essential:
    • German
      (Advanced)
    Desirable:
    • English
      (Advanced)
  • Remote
    from 95%

Description

The position of the Senior Lead Management Expert is designed to define and optimize the entire lead lifecycle (generation, nurturing, and closing) across all in-scope channels. This includes defining requirements for the CRM system, ensuring data security, and integrating into existing systems.

Preparation:

  • Definition of the entire lead lifecycle (generation, nurturing, closing)
  • Defining and documenting requirements for the CRM (opt-in management for multiple channels, endpoint connections, definition of business rules)
  • Ensuring data security for all leads and interfaces
  • Definition of possible (internal) sales channels

Implementation:

  • Screening and selecting suitable tools
  • Integration into existing systems
  • Definition & monitoring of IT requirements

Coordination with stakeholders:

  • Regular alignment with relevant stakeholders for integrating and coordinating the lead management processes
  • Collaboration with other workflows like Online Sales, POS Sales, D2D Sales, and Telesales

Requirements

  • Lead Management Expertise: Senior expert with extensive experience in lead management (5-10 years of professional experience)
  • Opt-In Management: Solid knowledge of opt-in management for multiple channels including GDPR requirements
  • CRM Systems: Deep understanding in defining and implementing requirements for CRM systems
  • Data Security: Experience in ensuring data security and data management
  • Project Management: Strong project management skills to plan, execute, and control the mentioned processes efficiently
  • Technical and Commercial Implementation: Ability to lead and manage the implementation of technical and commercial requirements
  • IT Understanding: Ability to act as an interface between business requirements and IT development
  • Analytical Skills: Capability to assess processes and make strategic decisions