Monitoring and optimizing visibility in search engines:
- Responsible for continuous monitoring and optimization of the website to improve its visibility in search engines
- Implementation of SEO strategies to increase organic traffic and maximize ranking in search results
Budget and campaign optimization for paid advertising:
- Effective management of budgets and campaigns for paid advertising in search engines, display networks, and social media
- Maximization of conversions and ROI through continuous optimization of campaigns and paid strategies
Analysis and continuous improvement of the sales funnel:
- Analysis of the sales funnel on the website/online service and implementation of process optimizations in the after-sales area
- Goal: Maximization of customer satisfaction and retention through a seamless process
Development of forecasts and provision of online sales metrics:
- Regular development of forecasts for gross sales metrics and expenditures for efficient resource allocation
- Provision of online sales metrics to support market-realistic financial planning and long-term strategy development
Identification and development of new online sales opportunities:
- Identification, evaluation, and development of new online sales opportunities
- Coordination of cooperation programs, product launches, and partnerships with affiliate partners to drive business growth