... of a leading sporting goods retailer in the DACH region
The assignment mainly included securing, analyzing, optimizing, and redeveloping around front-end, front-end performance, PageSpeed and Core Web Vitals. In addition to regular front-end development tasks, there was continuous investigation, monitoring, development and implementation of performance optimization solutions. Both the project language and communication with the internationally distributed teams was English.
Industry: Sports goods / E-Commerce
Technologies used: Vue2, Nuxt.js (v2), TypeScript, JavaScript, Node.js, Jest, Sass, Tailwind CSS, HTML5, CSS 3.0, GIT, NPM, Webpack, Storybook, responsive web design, Sentry, SonarQube, Jenkins, Jira, Confluence, DynamicYield, Google Tag Manager, Google Analytics, Google Search Console, SpeedCurve
Activities:
Analysis and development of optimization options for the existing codebase
Implementation of new features and improvements
Performance monitoring of newly developed features
Implementation of front-end components according to requirements and design specifications
The assignment included front-end support. In this project, the online shop of a German car manufacturer was further expanded. The focus was on expanding the ordering process. Communication within the international developer team was in English.
Industry: Automotive / E-Commerce
Technologies used: Vue2, TypeScript, JavaScript, Jest, Sass, GIT, NPM, Jira, responsive web design
Activities:
Developed components according to requirements and styleguide specifications
Integrated components into the existing online shop and car configurator
As part of this assignment, I supported the front-end of an online tool for managing and calculating construction projects. A key aspect was using the Composition API of the Vue JavaScript framework to simplify a future upgrade from version 2 to version 3, implementing with TypeScript and creating as many generic components as possible.
Industry: Construction / Real Estate
Technologies used: HTML5, CSS 3.0, TypeScript/JavaScript, Sass, Vue2, Composition API, Docker, GIT, NPM, Webpack, Jira, living styleguide, responsive web design
Activities:
Implemented code architecture and components
The goal was to create a specialized e-commerce online portal for new trend products. For this, both a front-end and a back-end were developed to meet specific and individual requirements. This included optimized content and search results pages, a partner administration area, as well as internal admin tools for billing and promotional actions.
Industry: E-Commerce
Technologies used: HTML5, CSS 3.0, JavaScript, Vue2, SCSS, PHP, PHPStorm, NPM, Webpack, ProcessWire, CMS Cockpit
Activities:
Designed & implemented the portal structure
Designed & implemented design & UX
Implemented front-end and back-end
Continued development through new features
The overall project was about creating a white-label multi-portal application according to current web standards while considering the specifics of an existing application. This involved planning an adaptable and highly flexible front-end architecture. The provided designs and layouts were reviewed for user experience (UX) aspects and particularities of the previous application and adjusted in coordination with the client’s specialist departments when necessary. Then the project was broken down into reusable components as flexibly as possible, and the technical definitions for implementing the corresponding front-end tasks were created. The development infrastructure was set up, the new code base was implemented, the general page structure and ready-to-implement components were provided, along with their respective unit tests.
Industry: Tourism / E-Commerce
Technologies used: HTML5, CSS 3.0, JavaScript, Sass, Vue2, Nuxt.js (v2), Vuex, jQuery, Jest, Figma, PHPStorm, GIT, NPM, Webpack, Jira, Atomic Design, Box-Element-Modifier (BEM), living styleguide, responsive web design, cross-browser & cross-device compatibility
Activities:
Planned the software architecture for the front-end
Design review & design adjustments
Subproject planning (ticket creation, coordination of front-end implementation)
Implemented the architecture, components and tests
A company that builds sales channels needed a website for representation and lead generation. Accordingly, a design and structure concept was created based on user stories. The content was created based on prior SEO research, producing search-engine-friendly, target-group-specific content. A long-term plan for future content development was also made. The technical implementation was search engine and performance oriented. Since launch, the site has been continuously maintained. This includes monitoring and analysis using analytics tools. Measures for further optimization are planned and carried out based on the evaluations.
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For a newly built luxury property in Munich, a search-engine-optimized website was needed for presentation. In the first steps, an SEO research and competitor analysis were carried out to create an optimal structure and content relevance for the site. Based on this, concepts for SEO structure, imagery, user story and user experience were developed. The implementation was search engine and performance oriented. For the text design, optimization options were added for SEO-friendly and reader-friendly content writing. Since the site went live, it has been continuously maintained including monitoring, analysis and optimization.
Sector: Real estate
Used technologies: HTML, CSS 3.0/2.0, OOCSS, JavaScript, jQuery, PHP, MySQL, PHPStorm, ProcessWire, Performance optimization, Search engine optimization, Responsive web design, Google Analytics, Google Webmaster Tools, UX, User story, Web content management, Progressive enhancement, Cross-browser compatibility
Tasks:
SEO research & creation of an SEO concept
Planning page structure, layout and design
Search-engine-optimized programming
Consulting for SEO-friendly copywriting
Ongoing maintenance including monitoring, expansion and optimization
For optimal order processing across all steps from order acceptance, handover to production through delivery, a system was needed that meets all the client's individual requirements. This includes capturing and maintaining customer master data (contact details, special prices, recurring order options), product data (basic data, variants, standard prices) and order data (history, order templates). To achieve a practical and needs-based result, the existing process was analyzed on site as part of requirements management and the client's wishes were recorded. Based on use cases, a concept for implementation was created and executed.
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The client released a new catalog for one of its product lines. For the product line–specific company presentation on the internet, a new website was needed. The structure, layout & design, and content were provided. The main focus in the technical implementation was on search engine, performance, and mobile optimization, since the site had to be used by sales partners with high-resolution photos on mobile devices at the customer's site. Another task was to technically record all products for the first time with their properties, details, and assignments and put them into a structured, cataloged form. The goal is to use it later in a search and ordering system (shop system).
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Worked for clients such as...
Subproject lead for the front end at [link], focusing on optimizing and expanding the existing portals. This included profile pages, search result lists, article pages, landing pages, checkout flow, as well as other content pages.
In addition to front-end development, tasks also included optimizing and extending other platform areas, such as back end and database structure.
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Responsible for implementations in the areas of MICE, corporate rates, affiliates, and HotelCenter. This included maintenance, optimization, extension, and customization of existing systems, as well as designing and implementing completely new parts of presentation, booking, and search pages. The scope covered the back end, database layer, and front end.
Lead sub-project manager for the technical implementation of the design concept during the redesign and relaunch of the entire hotel.de platform.
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I am Matthias Voit, an experienced Senior Frontend Developer from Munich, with over 20 years of experience in web development. For more than 10 years, I have supported companies with Solleo IT GmbH in design, implementation and optimization of modern frontends – focusing on performance, technical SEO, usability and high code quality.
My clients appreciate not only my broad tech stack, but above all my ability to analyze problems holistically and solve them pragmatically or creatively – whether as a developer, architect or technical sparring partner.
Due to my many years of experience with complex enterprise solutions in the e-commerce sector based on Vue.js / Nuxt.js and TypeScript, clients often hire me as Vue Expert or Frontend Performance Expert.
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