Project details
Recommended projects
Senior Project Manager Customer Interaction
Project Manager Brand Guardianship (m/f/d)
Magazine Production Project Manager (m/f/d)
Project Partner Sales Manager (m/f/d) / Financial Services / ISV
Sales Manager for a Media Company (m/f/d)
IT Project Manager ISO 27.001 - Gap Closure (m/f/d)
IT Project Manager ServiceNow (Senior)
CRM Manager (m/w/d)
Freelance Product Owner for Point of Sale App
ERP Transformation Manager (m/f/d)
AI Consultants - Data Science (m/w/d)
AI Evaluation Consultant (m/w/d)
Freelance Editor (m/f/d)
Freelance Product Manager for Android App (m/f/d)
Management Consultant (Senior Level) (m/f/d)
Control System Technician / Control Systems Specialist (m/f/d)
AI Consultant - Machine Learning (m/w/d)
AI Consultant for Vibe Coding (m/w/d)
Safety and Health Protection Coordinator (SiGeKo) and Safety Specialist (SiFa) (m/f/d)
TM1 Planning Analytics and Interfaces Development (m/f/d)
Java IT Architect (m/f/d)
Tax Strategy Consulting
Cyber Security Consultant – Product Security & Regulatory Compliance (m/f/d)
Senior Cloud Developer TypeScript (m/f/d)
Infor AS Consultant (m/f/d)
Data Engineer (m/f/d)
Evaluation Scenario Writer (m/w/d)
Commissioning & Qualification (C&Q) Engineer (m/w/d)
Quality Compliance Auditor (GCP/GCLP/GVP) (M/W/D)
Senior Regulatory Compliance Expert (FDA Inspection Preparation) (m/f/d)
Frontend developer to HR platform with Angular experience
Time's up! We are no longer accepting applications.
Influencer Marketing Manager (m/w/d) (9598)
Project info
- Period16.06.2025 - 31.10.2025
- Capacityfrom 95%
- Daily rate750 - 850€
- LocationMunich, Germany
- Languages
- German(Advanced),
- English(Advanced)
- German
- Remotefrom 95%
Description
The service is requested as part of paid social performance marketing. The project's goal is to improve the performance of paid social and influencer marketing campaigns in the mid and lower funnel. The service includes consulting on and coordinating online paid social and influencer marketing campaigns in the mid and lower funnel, ongoing performance monitoring and reporting, and developing optimization suggestions for the paid social in-house marketing team.
Scope of work:
- Advising the paid social team on paid social campaigns
- Analyzing campaign success as specified using Meta Business and TikTok Ads Manager
- Recommending optimizations for existing and newly launched campaigns to improve performance
- Testing new campaign ideas and setups as specified
- Creating ad creative briefs in Excel
- Advising the paid social in-house team on integrating additional social media channels
- Advising the paid social in-house team on technical campaign tracking
- Advising the paid social in-house team on defining and optimizing the technical tracking setup for paid social channels
- Preparing campaign reports in PPT
- Testing new creators/influencers and campaign types
Requirements
- Deep understanding of social media platform algorithms (Meta, Facebook, WhatsApp, Instagram, TikTok)
- Hands-on experience setting up campaigns end to end (setup, management, execution, adjustment, optimization, analysis)
- Experience with ad creatives for each platform
- CVs in German, please answer the following questions:
Question 1: How do you structure campaigns on Meta/TikTok when setting up a new performance campaign?
Question 2: Which KPIs do you regularly monitor for operational optimization, and how do you derive actions from them?
Question 3: How do you scale high-performing campaigns without losing efficiency?