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E-Commerce Executive (m/f/d) for Online B2C Sales

Industry
Fashion and Apparel
Areas
Marketing
Sales

Project info

  • Period
    29.07.2024 - 31.12.2024
  • Capacity
    from 90%
  • Daily rate
    750 - 900€
  • Location
    London, United Kingdom
  • Languages
    • German
      (Advanced)
      ,
    • English
      (Advanced)
  • Remote
    from 98%

Description

  • Online B2C Sales:

  • Drive online B2C sales through strategic social media marketing (SMM).

  • Develop and execute performance campaigns aimed at increasing sales and customer engagement.

  • Implement direct marketing tactics tailored to High Net Worth Individuals (HNWI) clientele.

  • Monitor and analyze sales performance, optimizing strategies based on insights.

  • Optimize / give impulses to optimize the online shop customer journey and conversion rates.

  • Social Media Growth:

  • Grow SMM followers and enhance Di Stavnitser’s social media presence.

  • Engage with followers, fostering a community of loyal customers and brand advocates.

  • Regularly create and publish engaging content, including posts, stories, reels, etc. to drive engagement rates and brand visibility.

  • Create and implement (paid) social media campaigns that highlight new product launches and promotions.

  • Develop and manage influencer partnerships to amplify brand reach and authenticity.

  • Stay updated with industry trends and competitor activities to ensure content remains relevant and engaging.

  • Content Strategy Input:

  • Collaborate with the content team to provide input on the content strategy for the website and Instagram.

  • Refine brand personas through expert targeting and segmentation.

  • Ensure content aligns with Di Stavnitser’s brand voice and luxury positioning.

  • Monitor and analyze content performance, suggesting improvements based on insights.

  • Coordinate with photographers, stylists and designers to produce high quality visual content.

Requirements

  • Minimum of 3 years’ experience in Digital Marketing, with a focus on online sales, fashion or luxury sector.
  • Proven track record in managing and executing successful social media marketing and sales strategies.
  • Strong responsiveness and punctuality in all communications and tasks.
  • Ability to analyze data and metrics to drive decision-making.