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CRM Campaign Migration Specialist (m/f/d)

Industry
Telecommunication
Areas
Information Technology (IT)
Marketing

Project info

  • Period
    01.04.2025 - 30.06.2025
  • Capacity
    from 95%
  • Daily rate
    700 - 800€
  • Location
    Munich, Germany
  • Languages
    • German
      (Advanced)
      ,
    • English
      (Advanced)
  • Remote
    from 95%

Description

A company is seeking support for a transformation program that is reshaping the technical landscape and operating model to achieve an enhanced customer experience, faster time-to-market, and reduced costs. This is accomplished by developing and implementing new, modern product catalog, order management, and CRM/CIM systems.

The project's goal is to migrate customer communication measures from a legacy system to a new system, as well as to develop new strategies for effective end-to-end customer communications.

Key responsibilities:

  • Advising stakeholders (campaign managers, product managers) on the design and orchestration of end-to-end customer communications.

  • Creating automated and manual customer communication measures.

  • Transitioning system communications from the legacy DPM system to the newly developed tool.

  • Providing clear documentation in Jira and Confluence, and migrating customer communications into Aris.

  • Advising stakeholders from TECH, Marketing, Product Management, and Customer Service on customer communication measures in German and English.

  • Implementing and standardizing customer communication in the new technology stack.

  • Developing concepts for new contact strategies with a focus on cross-/upselling communications.

Requirements

  • Experience in designing and implementing end-to-end customer communications.

  • Knowledge of migrating system communications between legacy systems like DPM and new tools.

  • Familiarity with documentation tools such as Jira and Confluence, as well as process modeling tools like Aris.

  • Strong consulting skills for various stakeholder groups (TECH, Marketing, Product Management, Customer Service).

  • Expertise in developing new contact strategies with a focus on cross-/upselling communication.